1992
DOI: 10.1016/0732-118x(92)90021-q
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The psychoeconomic approach to creativity

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Cited by 188 publications
(75 citation statements)
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“…Perhaps most importantly, only social costs were examined herein. Costs are quite varied (Rubenson & Runco, 1992), and other costs -such as temporal costs -might also be informative. Now that a reliable method is available for the measurement of value, several avenues for additional research are available, including those examining the role of ego-strength and the impact of temporal costs.…”
Section: Limitationsmentioning
confidence: 99%
See 1 more Smart Citation
“…Perhaps most importantly, only social costs were examined herein. Costs are quite varied (Rubenson & Runco, 1992), and other costs -such as temporal costs -might also be informative. Now that a reliable method is available for the measurement of value, several avenues for additional research are available, including those examining the role of ego-strength and the impact of temporal costs.…”
Section: Limitationsmentioning
confidence: 99%
“…One untested but compelling approach to the study of values, as they relate to creativity, can be found in the psychoeconomic theory of creativity (Rubenson & Runco, 1992). Psychoeconomic theory applies to creativity in a number of ways, including its description of social settings as "markets" for creative behaviour.…”
mentioning
confidence: 99%
“…According to this theory, creative people are ones who are willing and able to "buy low and sell high" in the realm of ideas (see also Rubenson & Runco, 1992, for use of concepts from economic theory). Buying low means pursuing ideas that are unknown or out of favor but that have growth potential.…”
Section: Terms Of the Theorymentioning
confidence: 99%
“…At the same time of exploiting the creativity, the employee will let himself or herself get into a dangerous situation because the new idea sometimes involves risk, uncertain and fail (Andriopoulos and Lowe, 2000;Rubenson and Runco, 1992). However, not only for employees but leaders have the same degree of failing risk under this situation, so trust between each other is really important (Smith, 2002).…”
Section: Introductionmentioning
confidence: 99%