The reasons for the decline in popularity and prospects for the development of linear television

Proskurnova, Evgeniya Leonidovna; Леонидовна, Проскурнова Евгения

doi:10.22363/2312-9220-2020-25-1-146-154

Cited by 2 publications

(2 citation statements)

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“…Another finding that is consistent with the results of Capellaro and Sturm [ 45 ] is that TV commercials and apps are rarely used for informational purposes for either health topics or for environmental issues. The low usage of TV commercials could be due to the fact that linear television is being used less and less, especially within the younger population [ 57 ], and that ad blockers are active on many devices, such that advertisements no longer appear at all [ 58 ].…”

Section: Discussionmentioning

confidence: 99%

Health Literacy and Environmental Risks Focusing Air Pollution: Results from a Cross-Sectional Study in Germany

Pfleger,

Drexler,

Lutz

2024

IJERPH

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(1) Background: Environmental risks such as air pollutants pose a threat to human health and must be communicated to the affected population to create awareness, such as via health literacy (HL); (2) Methods: We analyzed HL in the context of environmental health risks, including sources of information and prior knowledge, in a sample from the German general population using Kendall’s rank correlations, regression analyses, and explorative parallel mediation analysis; (3) Results: The survey included 412 German participants aged between 18 and 77. HL was found to be problematic to inadequate. The internet, family and friends, and newspapers were the most frequently cited sources of information. Mobile apps were mostly unknown but were requested by sample subjects. Although subjects expressed environmental concerns and exhibited rather good levels of knowledge, the majority perceived no risk to human health and rated air quality quite positively. Knowledge on particulate matter, the term “ultrafine particles”, and protective measures was found to be rather low. HL was associated with the use of newspapers and commercials as sources of information. The relationship between age and HL is fully mediated by the use of newspapers and information from TV commercials; (4) Conclusions: HL should be promoted by raising awareness of the health effects of environmental pollutants. In particular, the information channels preferred by the affected population should be used and further information opportunities such as apps should be publicized, e.g., through campaigns. An improved HL can assist policy makers in creating a healthier environment by empowering individuals to become more environmentally aware and protect their own health. This, in turn, has the potential to reduce health-related costs.

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Section: Discussionmentioning

confidence: 99%

Health Literacy and Environmental Risks Focusing Air Pollution: Results from a Cross-Sectional Study in Germany

Pfleger,

Drexler,

Lutz

2024

IJERPH

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“…Microcinema remains one of the least studied among the many materials of this kind. At the same time, the micro format has been actively researched in relation to, for example, television news (Аlgavi et al, 2019;Dolgova, Sheptuha, 2023;Hradziushka, 2023;Kemarskaya, 2019;Lazutova et al, 2017;Proskurnova, 2020;Proskurnova et al, 2023;Skvortsova et al, 2023;Volkova, 2019;Volkova et al, 2021).…”

Section: Introductionmentioning

confidence: 99%

Microcinema: What Are the Ultra-short Films of the Digital Age?

2024

Media Education (Mediaobrazovanie)

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The distribution of content in the online environment in the 21st century required the emergence of new methods to attract an audience to online products. This trend is a response to the exponentially growing amount of content generated online and is aimed at improving the interaction between users and online products. Thus, this evolution has become a mainstream field of study as scientists seek to understand the implications of audience engagement practices for various sectors of the digital economy. Currently, users devote their attention and time to a limited number of topics and consume information that goes beyond their interests as a synopsis. In such circumstances, new media formats are emerging online. The Internet community has adopted various traditional genres from the classical arts and media, which are constantly evolving into new formats. One such genre that has emerged in recent times is microcinema. The presented study aims to analyze the specific features of a phenomenon, define it, and determine its position in modern media. The authors understand the concept of microcinema as a hybrid genre that emerged at the intersection of the twentieth and twenty-first centuries. We argue that this genre inherits its roots from classical cinema while embracing new technological advancements and cultural shifts. This study analyzed the ultra-short-length films (N = 180, 2022-2023) nominated at the microcinema festivals. This analysis of the trends in the genre's development revealed the high potential of this genre to solve educational, political, economic, and cultural problems faced by specialists of different profiles, as well as in the search for answers to important philosophical questions.

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The reasons for the decline in popularity and prospects for the development of linear television

Cited by 2 publications

References 0 publications

Health Literacy and Environmental Risks Focusing Air Pollution: Results from a Cross-Sectional Study in Germany

Health Literacy and Environmental Risks Focusing Air Pollution: Results from a Cross-Sectional Study in Germany

Microcinema: What Are the Ultra-short Films of the Digital Age?

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