“…While persuasion has been accorded significance in the process of the JCC it has not per se been the research focus. Instead while the literature upon JCCs has concentrated upon such things as, the determinants of JCC failure and requirements for success (Cuthbert and Whitaker, 1977), the perceptions and attitudes of interested parties to JCCs as a means for employee participation (Bate and Murphy, 1981), the wide ranging purposes which JCCs can fulfil (Marchington and Armstrong, 1981), the dying and decaying JCC and its location within the context of the employment relationship (MacInnes, 1985), and the JCCs position vis-à-vis collective bargaining (Marchington, 1994) a treatment of argument is omitted. For example, the case studies by Marchington and Armstrong (1981), MacInnes (1985) and Marchington (1992), all based around interviews, contain no attempt at deconstructing the views of the interviewees.…”