The relation between a university's football record and the size of its applicant pool

Murphy, Robert G.; Trandel, Gregory A.

doi:10.1016/0272-7757(94)90014-0

Cited by 71 publications

(41 citation statements)

References 10 publications

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“…Numerous articles have explored the indirect economic impact of college football and college football success on measures such as applications (McCormick & Tinsley, 1987;Murphy & Trandel, 1994;Toma & Cross, 1998;Tucker, 2005;Tucker & Amato, 1993), graduation rates (Amato, Gandar, Tucker, & Zuber, 1996;Amato, Gandar, & Zuber, 2001;Rishe, 2003;Tucker, 1992Tucker, , 2004, and alumni giving (Baade & Sundberg, 1994;Grimes & Chressanthis, 1994;Rhoads & Gerking, 2000;Siegelman & Bookheimer, 1983;Siegelman & Carter, 1979), generally reporting minor or mixed effects from athletic success.…”

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confidence: 99%

Assessing the Economic Impact of College Football Games on Local Economies

Baade

Baumann

Matheson

2008

Journal of Sports Economics

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This article provides an empirical examination of the economic impact of spectator sports on local economies. Confirming the results of other ex post analyses of sports in general, this article finds no statistically significant evidence that college football games in particular contribute positively to a host's economy. Our analysis from 1970 to 2004 of 63 metropolitan areas that played host to big-time college football programs finds that neither the number of home games played, the winning percentage of the local team, nor winning a national championship has a discernable impact on either employment or personal income in the cities where the teams play. An examination of a subset of 42 smaller college towns finds that winning seasons actually reduce the growth rate of per capita personal income. Although successful college football teams may bring fame to their home towns, fortune appears to be a bit more elusive.

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confidence: 99%

Assessing the Economic Impact of College Football Games on Local Economies

Baade

Baumann

Matheson

2008

Journal of Sports Economics

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“…Several studies have looked at the relation between athletic success and academics. Specifically, McCormick and Tinsley (1987), Tucker and Amato (1993), Murphy andTrandel (1994), Mixon (1995), Pope andPope (2009), andChung (2013) have investigated how athletic success can spill over to influence admissions for institutions of higher education, commonly known as the "Flutie Effect." 4 Furthermore, Lewis and Tripathi (2012) have examined the effect of investments in collegiate athletics on school brand equity.…”

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confidence: 99%

How Much Is a Win Worth? An Application to Intercollegiate Athletics

Chung¹

2017

Management Science

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Intercollegiate athletics in the United States have become a multibillion-dollar industry over the past several decades. In this study, we investigate the short-and long-term direct monetary effects of operating a winning athletics program for an academic institution of higher education. We construct a unique panel dataset from multiple sources and utilize the latest dynamic panel data estimation methods to account for heterogeneity while also addressing endogeneity concerns. We find that success in men's football and basketball has a significant impact on a school's respective football and basketball revenues; however, the effect is different based on the type of school. We find that regular season wins in football account for most of the increase in revenue for established schools whereas invitations to prestigious postseason bowl games play a big part for less-established schools. Furthermore, we find that student population and education quality dissipate the effect of athletic success on monetary payoffs. We find that success in basketball carries over more from the past than in football with additional contemporaneous marginal effects for established schools. We do find, however, that past athletic success carries over significantly to the present in both football and basketball, suggesting the significance of the long-term monetary effect of athletic success to many academic institutions in the United States.

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“…In comparison, Murphy and Trandel (1994) and Pope and Pope (2009), using panel data, focus more on short-term episodic athletic success and its impact on academics. While these studies, in aggregate, are able to control for unobserved school-specific effects, by relying solely on a descriptive model, they are unable to precisely capture shifts in preferences by potential students.…”

Section: Doug Flutie Won the Heismanmentioning

confidence: 99%

The Dynamic Advertising Effect of Collegiate Athletics

Chung¹

2013

SSRN Journal

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I measure the spillover effect of intercollegiate athletics on the quantity and quality of applicants to institutions of higher education in the United States, popularly known as the "Flutie Effect." I treat athletic success as a stock of goodwill that decays over time, similar to that of advertising. A major challenge is that privacy laws prevent us from observing information about the applicant pool. I overcome this challenge by using order statistic distribution to infer applicant quality from information on enrolled students. Using a flexible random coefficients aggregate discrete choice model-which accommodates heterogeneity in preferences for school quality and athletic success-and an extensive set of school fixed effects to control for unobserved quality in athletics and academics, I estimate the impact of athletic success on applicant quality and quantity. Overall, athletic success has a significant long-term goodwill effect on future applications and quality. However, students with lower than average SAT scores tend to have a stronger preference for athletic success, while students with higher SAT scores have a greater preference for academic quality. Furthermore, the decay rate of athletics goodwill is significant only for students with lower SAT scores, suggesting that the goodwill created by intercollegiate athletics resides more extensively with low-ability students than with their high-ability counterparts.But, surprisingly, athletic success impacts applications even among academically stronger students.2

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The relation between a university's football record and the size of its applicant pool

Cited by 71 publications

References 10 publications

Assessing the Economic Impact of College Football Games on Local Economies

Assessing the Economic Impact of College Football Games on Local Economies

How Much Is a Win Worth? An Application to Intercollegiate Athletics

The Dynamic Advertising Effect of Collegiate Athletics

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