The Relative Impact of Market Orientation and Entrepreneurship on Export Performance: Do We Really Know Enough?

Determinants of SME export performance

“…Secondly might be possible the insignificant results between EO, BN, EMO and SME export performance happened due to very small sample size. However, these insignificant relationships are consistent with previous studies as well (Frishammar & Andersson, 2009;Mac & Evangelista, 2016;Shneor et al, 2016). However, according to Baron and Kenny (1986), the third variable such as a moderator or mediator should be employed if there is an inconsistent relationship was existing between criterion and predictor variables.…”

Work-Family Balance and Marketing Capabilities as Determinants of Chinese Women Entrepreneurs' Firm Performance

“…Should common method bias be present, one would expect a single factor to be extracted and account for most of the variance in the variables included in the study. Since such a single-factor solution did not emerge, it was an indication that common method bias is not prevalent in this study (Mac & Evangelista, 2016;Zhang et al, 2014).…”

“…Similarly, Farley et al (2008) report, in their study of managers of firms in Vietnam, that more marketing-oriented firms perform better. In a related study that involved a gender-neutral investigation of exporters in China, Mac and Evangelista (2016) report a negative relationship between market orientation and export performance. These researchers stress that exporters should not be obsessed with being market oriented, as this may negatively affect their financial performance due to excessive costs involved.…”

How Partner Characteristics Can Affect Performance of Alliances with Different Time Frames?

“…Some scholars such as Navarro-García and his colleagues (2016) distinguish between strategic export performance and operational export performance. Strategic export performance or subjective dimension of the construct is concerned with the performance of a company compared to its major competitors (Koksal & Kettaneh, 2011, Jalali, 2012, or relative to its expectations (Mac & Evangelista, 2016). Whereas operational dimension of objective aspect of the export performance was measured using popular criteria of export to total profit ratio (Mac & Evangelista, 2016;Jalali & Soleimani, 2014).…”

“…Strategic export performance or subjective dimension of the construct is concerned with the performance of a company compared to its major competitors (Koksal & Kettaneh, 2011, Jalali, 2012, or relative to its expectations (Mac & Evangelista, 2016). Whereas operational dimension of objective aspect of the export performance was measured using popular criteria of export to total profit ratio (Mac & Evangelista, 2016;Jalali & Soleimani, 2014). Thus, the scale measuring the alliances export performance consisted of two dimensions: export profitability in the objective dimension, and satisfaction about alliance performance in the subjective dimension.…”