The relevance of origin information at the point of sale

Profeta, Adriano; Balling, Richard; Roosen, Jutta

doi:10.1016/j.foodqual.2012.03.001

Cited by 48 publications

(36 citation statements)

References 32 publications

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“…The more consumers hold positive predispositions toward a country, the more positively they evaluate the country's products (brands) and the more likely they are to purchase the country's products (brands) (Laroche, Papadopoulos, Heslop, & Mourali, 2005;Verlegh, Steenkamp, & Meulenberg, 2005). Empirical research on food consumption has indeed shown that positive country-of-origin images influence consumers' purchase of meat (Bernués, Olaizola, & Corcoran, 2003;Furnols et al, 2011;Schnettler, Ruiz, Sepúlveda, & Sepúlveda, 2008;Verbeke & Ward, 2006), olive oil (Dekhili, Sirieix, & Cohen, 2011), and fruit and beer (Profeta, Balling, & Roosen, 2012;Yeh, Chen, & Sher, 2010).…”

Section: The Roles Of a Brand's Country-of-originmentioning

confidence: 99%

“…Second, and most importantly, existing research on countryof-origin has frequently examined country competence characteristics to the detriment of perceived warmth (Profeta et al, 2012). The current study also includes the affective dimension of consumer predisposition toward a nation, thus considering both perceived competence and perceived warmth as important factors in shaping consumers' responses to a brand crisis.…”

Section: Contribution and Guidelines For Future Researchmentioning

confidence: 99%

See 1 more Smart Citation

The influence of country-of-origin stereotypes on consumer responses to food safety scandals: The case of the horsemeat adulteration

Barbarossa

Pelsmacker

Moons

et al. 2016

Food Quality and Preference

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a b s t r a c tFood safety scandals are recurring events in the food industry worldwide and companies are not immune to these incidents. However, there is a paucity of studies that examine how consumers evaluate and respond to brands involved in food crises and how consumers' prejudicial views about brands may bias these responses. Following attribution theory, the current study analyzes the psychological mechanisms through which consumers form judgments about a brand's culpability in the aftermath of a food safety scandal. Furthermore, this study assesses how the dimensions of a brand's country-of-origin (perceived competence and perceived warmth) affect the mechanism of blame attribution.A real food crisis, the 2013 European horsemeat adulteration scandal, provides the framework for an experimental study with 816 Italian consumers. The results show that perceived country-of-origin warmth diminishes consumers' perceptions of internal locus, stability, and controllability of the food incident, thus decreasing consumers' attributions of blame toward the faulty brand. Perceived competence increases consumers' perceptions of the controllability of the harmful behavior which leads to higher attributions of blame. Higher blame attribution leads to lower intentions to buy the brand in the future. Furthermore, when consumers perceive the food scandal as highly severe and when they are highly ethnocentric, perceived competence diminishes consumers' perceptions of internal locus and stability of the food incident.The theoretical contribution of the study and practical implications for food brand managers are addressed.

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Section: The Roles Of a Brand's Country-of-originmentioning

confidence: 99%

Section: Contribution and Guidelines For Future Researchmentioning

confidence: 99%

The influence of country-of-origin stereotypes on consumer responses to food safety scandals: The case of the horsemeat adulteration

Barbarossa

Pelsmacker

Moons

et al. 2016

Food Quality and Preference

View full text Add to dashboard Cite

show abstract

“…Roosen et al [69] indicated that it is often difficult and expensive for manufacturers of agricultural products to highlight their product quality with a brand. In fact, a survey performed in Germany showed that the brand was not important to consumers purchasing steak, and this also applied to dairy products [70]. All other attributes had a value of below 10 and did not differ significantly.…”

Section: Importance Of Raspberry and Blueberry Attributesmentioning

confidence: 99%

Exploring Perceptions of Raspberries and Blueberries by Italian Consumers

et al. 2016

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Consumers can be important active contributors to a sustainable society by selecting foods that are produced respecting environmental and socially ethical standards. In the fruit sector, sustainability issues are often associated with imprecisely defined concepts such as "locally grown", "freshness" and "local product". This study has investigated raspberries (Rubus idaeus L.) and blueberries (Vaccinium corymbosum L.) purchases in order to identify how berry fruits choice attributes are ranked by consumers in two Italian Regions, using a choice experiment (best-worst methodology). Twelve attributes-that indirectly refer to the concept of environmental sustainability-have been investigated. According to the preferences expressed by our sample of retail purchasers (n = 669), the results show that the reasons for the purchase of berries are associated with numerous parameters among which freshness and product origin are the most important and price was not ranked as so relevant. These findings indirectly testify the consumer attention towards the sustainability of local production and the link between sustainability and territory. Therefore, we can presume that the improvement of consumer familiarity with attributes such as "locally grown" and "local product" could support more eco-friendly consumption of raspberries and blueberries.

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“…To verify this hypothesis, he conducted a survey in US and Canadian stores, and found that country of origin plays a role in the product choices for 33% of customers. Profeta et al (2012), following the recommendations of Liefeld (2004), applied his knowledge test approach for different product categories (meat, dairy products, beer) in four outlets of the largest German food retailer. They observed that origin might play a role in the choice among available products for approximately one-fifth of the consumers.…”

Section: Local Productsmentioning

confidence: 99%