The Reputation Quotient as a Corporate Reputation Measurement in the Malaysian Banking Industry: A Confirmatory Factor Analysis

Tan

et al. 2020

CCIJ

PurposeThe overnight introduction of tens of thousands of dockless bike-share bicycles in Singapore with its indiscriminate parking drew the attention of the media, which generated extensive news reports on the activities carried out by bike-sharing operators. Given the meteoric rise and fall of the industry, this study examines the influence of agenda-setting of news reporting on the public’s perception of the industry and the impact on the firms’ corporate reputation.Design/methodology/approachUtilizing the Reputation Quotient Index, the study content analyzed 147 textual data of online reports which were crawled over two years between 2017 and 2018 from six mainstream news organizations.FindingsOur findings showed that the news reports carried more negative frames in the headlines and body content. It also found that only five out of six dimensions of the Index were emphasized with varying degrees of importance, indicating that the corporate reputation as determined by the media reports did not collectively represent the operators’ past actions and results with valued outcomes.Practical implicationsPractical implications discussed included the need to integrate corporate strategies into public relations programs and the importance of engaging the media to demonstrate congruence between business objectives and positive social impact on society.Originality/valueAlthough the study limited its data collection only to online media reports, it is one of the few research to provide empirical evidence concerning the media’s influence on the public’s perceptions and reputation of the nascent bike-sharing industry.

Section: Resultssupporting

confidence: 91%

News media influence on public trust in bike-sharing operators in Singapore

Tan

et al. 2020

CCIJ

“…This is evident in the 2013 South Africa RepTrak survey that indicated 'Products/Services and Innovation' as the most important dimensions of reputation, whereas the Global survey indicated 'Citizenship, Workplace and Governance' as the most important dimensions (Global RepTrak 2013;South Africa RepTrak Pulse 2013). The difference or inaccuracy that comes with using the generic measurement instruments is also seen in the studies of Kanto et al (2015) and Trotta and Cavallaro (2012). Kanto et al (2015, p. 414) examined the suitability of the Reputation Quotient when applied to Malaysian banking stakeholders and found that of the six dimensions of reputation in the instrument, 'workplace environment' was not a dimension considered by stakeholders of Malaysian banks, whereas Trotta and Cavallaro (2012, p. 28) found the 'workplace environment' to be a key reputation dimension to stakeholders of Italian banks.…”

Section: Measuring Corporate Reputationmentioning

confidence: 81%

“…the FMAC (Feldman et al 2014) and (3) their inability to provide ways to assess how an organisation can develop its reputation (Money and Hillenbrand, 2006). Also, some studies found that the dimensions in these existing instruments do not have cross-cultural validity which would allow for international comparability (Feldman et al 2014, p. 59), and they are also not industry specific (Dowling and Gardberg 2012;Trotta and Cavallaro 2012;Kanto et al 2015;Chun 2005). That is, they were developed for all types of organisations (both product and services based such as manufacturing, aviation, telecommunication, and non-profit organisations).…”

Section: Measuring Corporate Reputationmentioning

confidence: 99%

A Stakeholders’ Perspective of Reputation Dimensions for Service Organisations: Evidence from a Developing Country Context

Ajayi

Mmutle

Chaka

2021

Corp Reputation Rev

Corporate reputation is widely acknowledged to contribute to business success by academics and business executives. Despite the importance of corporate reputation in all markets, we lack sufficient research into what reputation might mean in the context of companies in developing countries. This paper addresses this lingering gap in the literature by investigating the dimensions that make service organisations reputable from the perspective of four primary stakeholder groups of two large service organisations. The paper also sought to determine whether the same reputation dimensions apply to service organisations in general, or whether they differ according to the type of service organisation. Empirical data were sourced using the mixed-method approach, and analysis revealed 16 items across 6 dimensions that constitute the reputation of service organisations. The study also found that there is not much difference between the reputation dimensions of two organisations used in this study. However, it reveals major differences between the dimensions derived from the developing country context, and those derived from developed contexts. This illustrates that context-specific reputation measures can emerge which are important in understanding how reputation is created and can be managed. Consequently, it underscores the need for more scientific researches into reputation dimensions in different contexts (countries and organisations).

“…wskaźniki reputacji. Najczęściej stosowanym w badaniach jest Reputation Quotient (Kanto, de Run, bin Md Isa, 2016;Gardberg, 2006;Formbrun, Gardberg, Sever, 2000 i in.). Wskaźnik ten jest wyliczany w oparciu o kwestionariusz, którego podstawą jest sześć wymiarów: podejście emocjonalne, produkty i usługi, wyniki fi nansowe, wizja i przywództwo, miejsca pracy, społeczna odpowiedzialność.…”

Section: Metody Oparte Na Rankingach Przedsiębiorstw I Wskaźnikachunclassified

Measurement of corporate reputation as perceived by investors

Blajer-Gołębiewska

2017

Studia I Prace WNEiZ

STRESZCZENIEW artykule poruszono temat reputacji przedsiębiorstwa jako zmiennej mającej wpływ na podejmowanie decyzji przez inwestorów. Celem artykułu jest określenie możliwości jej pomiaru. Na podstawie analizy literaturowej zidentyfi kowano stosowane dotychczas metody pomiaru. Analizie poddano możliwości ich zastosowania, a także ich przydatność do określe-nia poziomu postrzeganej przez inwestorów reputacji. Jak wykazują badania, inwestorzy nie zawsze zachowują się zgodnie z teoriami fi nansów oraz teoriami opartymi na psychologii. Dlatego, w kontekście badań nad czynnikami kształtującymi rzeczywiste decyzje inwestorów, problematyka praktycznego pomiaru reputacji przedsiębiorstwa może okazać się szczególnie istotna. Słowa kluczowe: reputacja przedsiębiorstwa, decyzje inwestycyjne WprowadzenieIstnieje wiele teorii dotyczących inwestowania. Pomimo to badania wykazują, że inwestorzy nie zawsze zachowują się zgodnie z tymi teoriami (Nofsinger, 2016). Efektem prób wyjaśnienia tych rozbieżności było wprowadzenie podejścia beha-* Adres