The research of the application of the binary search algorithm of RFID system in the supermarket shopping information identification

Wu, L. H.; Liu, Sheng; Zhao, Baoling; Wu, Weinan; Zhu, Bin

doi:10.1186/s13638-019-1343-2

Cited by 9 publications

(7 citation statements)

References 15 publications

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“…Thus, this prediction ability will enhance marketing tools by foreseeing customer demands and preferences. customer checkout process in physical supermarkets (Wu et al 2019). For example, automated gates will identify the contents of full shopping baskets by having customers just walk past; thus, customers can pay for all the items in their carts without scanning them separately.…”

Section: Autonomous It Era?mentioning

confidence: 99%

“…The use of radio-frequency identification (RFID) systems, which are digital transmitting tags attached to objects, during supermarket shopping will bring new insights in terms of shelf stock and logistics but will also open the possibility of simplifying the customer checkout process in physical supermarkets (Wu et al , 2019). For example, automated gates will identify the contents of full shopping baskets by having customers just walk past; thus, customers can pay for all the items in their carts without scanning them separately.…”

Section: The Influence Of It Within the Marketing Disciplinementioning

confidence: 99%

See 1 more Smart Citation

Information technology and marketing: an important partnership for decades

Graesch¹,

Hensel-Börner²,

Henseler³

2020

IMDS

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PurposeThe enabling technologies that emerged from information technology (IT) have had a considerable influence upon the development of marketing tools, and marketing has become digitalized by adopting these technologies over time. The purpose of this paper is to demonstrate the impacts of these enabling technologies on marketing tools in the past and present and to demonstrate their potential future. Furthermore, it provides guidance about the digital transformation occurring in marketing and the need to align of marketing and IT.Design/methodology/approachThis study demonstrates the impact of enabling technologies on the subsequent marketing tools developed through a content analysis of information systems and marketing conference proceedings. It offers a fresh look at marketing's digital transformation over the last 40 years. Moreover, it initially applies the findings to a general digital transformation model from another field to verify its presence in marketing.FindingsThis paper identifies four eras within the digital marketing evolution and reveals insights into a potential fifth era. This chronological structure verifies the impact of IT on marketing tools and accordingly the digital transformation within marketing. IT has made digital marketing tools possible in all four digital transformation levers: automation, customer interaction, connectivity and data.Practical implicationsThe sequencing of enabling technologies and subsequent marketing tools demonstrates the need to align marketing and IT to design new marketing tools that can be applied to customer interactions and be used to foster marketing control.Originality/valueThis study is the first to apply the digital transformation levers, namely, automation, customer interaction, connectivity and data, to the marketing discipline and contribute new insights by demonstrating the chronological development of digital transformation in marketing.

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Section: Autonomous It Era?mentioning

confidence: 99%

Section: The Influence Of It Within the Marketing Disciplinementioning

confidence: 99%

Information technology and marketing: an important partnership for decades

Graesch¹,

Hensel-Börner²,

Henseler³

2020

IMDS

View full text Add to dashboard Cite

show abstract

“…Conventional checkout counters are inconvenient for consumers, especially during peak times, and are labor-intensive, leading to higher costs. Long wait times contribute to customer dissatisfaction [1][2][3]. This is often due to the use of slower traditional methods for invoice generation [4][5][6].…”

Section: Introductionmentioning

confidence: 99%

“…The Arduino interfaces with a Memory Unit, which contains information such as a product description, price, and stock count [10]. The results are then displayed on an LCD screen attached to the trolley [1][ 9] [14][15]. RFID technology has become increasingly popular as an alternative to barcode systems [5][16-18].…”

Section: Introductionmentioning

confidence: 99%

Development of a Smart Scanner Trolley System for Intelligent Billing Solutions using RFID and IoT System

2020

IJETER

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Shopping at hypermarkets, which offer an enormous array of household goods and food, has become a part of everyday life. Customers typically place all intended purchases into a shopping cart or trolley, then queue at a billing counter for each item to be scanned and bagged. This process is often hectic and time-consuming. These problems are often exacerbated during peak times, such as the weekend or holiday periods. Typical wait times may reach 15 to 20 minutes or longer. However, the ubiquity of wireless communications has enabled the development of e-commerce smart products which could simplify this process. The objective of this project is to develop a smart scanner trolley system using Radio Frequency Identification (RFID) and an Arduino microcontroller. The user simply scans each item using an RFID reader. After finishing his shopping, the user can pay for his purchases using a loyalty card linked to a debit card. The Smart Trolley terminal will automatically send a receipt via text message using the Internet of Things (IoT). Registered customers are not required to provide personal information other than a scan of their loyalty cards. The aim of this system is to facilitate in-store shopping with a system which is scalable, inexpensive, and durable.

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“…The logistics industry is one of the earliest adopters of IoT and RFID solutions [5] , while these technologies are now used in several application contexts, such as military and defense applications, supply chains, food industry and so forth. As an example, RFID tags may be applied to manage inventories, to reduce overstocks and to avoid understocks as well as to track the overall lifecycle of a product [6] .…”

Section: Introductionmentioning

confidence: 99%

Forge-resistant radio-frequency identification tags for secure internet of things applications

Calderoni¹,

Maio²,

Margara³

et al. 2020

JSSS

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Aim: Internet of Things (IoT) represents a key aspect within several application domains, and it enables growing opportunities for both organizations and end-users. Radio-frequency identification tags are probably the most relevant enabling solution for ubiquitous IoT systems and are often seen as a prerequisite for IoT itself. In this study, we analyzed one of the most promising radio-frequency identification tags to determine whether or not it represents a viable solution for secure IoT applications. Methods: The study was conducted relying on an Android OS application developed within our laboratories, which helped us to inspect the chip and describe its logical data structure. We studied the capabilities of the tag in relation to the application protocol data unit it supports, and we described the cryptographic protocols with which it is equipped. Results: This tag is resistant to forging activities, and it also preserves confidentiality and authenticity on exchanged data. We discussed several known privacy and security patterns that may be addressed relying on the tag we focused on and we underlined some deficiencies concerning chip cloning attack. Again, secure dynamic messaging and mirroring allow the surpassing of several privacy limitations. Conclusion: In this paper we investigated the capabilities of the NT4H2421Gx tag. The deep Android inspection performed on the tag showed that it represents an option to rely on when we need to design secure IoT applications.

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The research of the application of the binary search algorithm of RFID system in the supermarket shopping information identification

Cited by 9 publications

References 15 publications

Information technology and marketing: an important partnership for decades

Information technology and marketing: an important partnership for decades

Development of a Smart Scanner Trolley System for Intelligent Billing Solutions using RFID and IoT System

Forge-resistant radio-frequency identification tags for secure internet of things applications

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