The Rise of E-Sports: The Transformation from Leisure Entertainment to a Global Sports Phenomenon

Abstract

This study investigates the role of cultural and economic factors in the development and perception of eSports, particularly examining how these elements influence its recognition as a legitimate sport and the redefinition of athleticism. A quantitative methodology was employed, involving a survey of 20 members from a gaming club in an educational institution. The survey revealed gender-based differences in the perception of eSports, notably in the economic impact, with female participants attributing greater significance to this aspect than their male counterparts. However, there was consensus across genders regarding eSports cultural significance and legitimacy as a sport. The findings indicate a predominant influence of cultural factors in shaping the perception of eSports, overshadowing economic aspects, a contrast to traditional sports where economic considerations often play a pivotal role. The study contributes to understanding the intricate dynamics within the eSports domain, providing insights for stakeholders in shaping policies and marketing strategies.