Abstract. Organisms with external fertilization are often sperm limited, and in echinoids, larger eggs have a higher probability of fertilization than smaller eggs. This difference is thought to be a result of the more frequent spermegg collisions experienced by larger targets. Here we report how two components of egg target size, the egg cell and jelly coat, contributed to fertilization success in a selection experiment. We used a cross-sectional analysis of correlated characters to estimate the selection gradients on egg and jelly-coat size in five replicate male pairs of the sand dollar Dendraster excentricus. Results indicated that eggs with larger cells and jelly coats were preferentially fertilized under sperm limitation in the laboratory. The selection gradients were an average of 922% steeper for egg than for jellycoat size. The standardized selection gradients for egg and jelly-coat size were similar. Our results suggest that fertilization selection can act on both egg-cell and jelly-coat size but that an increase in egg-cell volume is much more likely to increase fertilization success than an equal change in jelly-coat volume. The strengths of the selection gradients were inversely related to the correlation of egg traits across replicate egg clutches. This result suggests the importance of replication in studies of selection of correlated characters. The theory of sexual selection holds that, when sperm and males compete, female offspring production should not be limited by sperm availability and females should not be selected for increased mating success (see, e.g., Bateman 1948; Arnold 1994). However, in plants (Burd 1994) and broadcastspawning marine invertebrates (Levitan 1995) pollen and sperm can be limiting, and females in these taxa may also be under selection for increased fertilization success (Burd 1994;Levitan 1996aLevitan , 1998a. This notion has been illustrated in sea urchins, where egg traits appear to be under such selection (Levitan 1993(Levitan , 1996a(Levitan ,b, 1998b. Laboratory and field studies have documented that the percentage of eggs fertilized is correlated with egg size within (Levitan 1996a) and among (Levitan 1993(Levitan , 1998b closely related sea-urchin species and that egg traits may be adapted to particular spawning conditions in ways that optimize fertilization success (Levitan 1993(Levitan , 1996a(Levitan ,b, 1998b Thomas 1994a,b;Podolsky 1995;Podolsky and Strathmann 1996;Styan 1998).What has remained unclear is what attribute of the egg or which component of egg size is actually responsible for increases in fertilization efficiency and what role the jelly coat plays in this interaction (Lillie 1915;Tyler 1941;Hagstrom 1956;Hagstrom and Markman 1957;Levitan 1995;Podolsky 1995;Podolsky and Strathmann 1996;Farley and Levitan 2001). The two factors that determine the fertilization rate of eggs are the rate at which sperm and eggs collide (collision rate) and the rate at which these collisions result in fertilization (fertility rate). The concentration of gametes, ...