“…This change has come about largely as a result of the growing importance attached to the personal values expressed through green space use (Brown, 2005;Brown & Raymond, 2007) and to the phenomenon of place attachment or people's emotional and cognitive with their physical environment (Williams & Vaske, 2003). Several studies have already shown that the evaluation of a natural space usually reveals a person's environmental value orientation (Coogan, Karash, Adler, & Sallis, 2007;Kaltenborn & Bjerke, 2002;Stern, Dietz, Abel, Guagnano, & Kalof, 1999, among others). In exploring this last concept, researchers have focused on human attitudes and behaviour towards natural landscapes, based on the theory that they derive from underlying personal values, regarded by some as the simple principles that guide evaluations or cognitive inferences (Rokeach, 1979;González & Amérigo, 2008).…”