This paper reports on a research project to develop a framework for consultations by veterinary nurses with their clients. The resulting framework, the Veterinary Nurse-Client Communication Matrix (VNCCM), identifies the components of communication between veterinary nurse and client and outlines the skills and approaches that can be used to achieve these components. Specific inclusion of techniques such as motivational interviewing, shared decision-making, achieving informed consent and reflection highlight the innovative approach to communication offered by this new model.The paper discusses the processes that led to the creation of the VNCCM, the relationship of the VNCCM to other communication models/frameworks, and what the VNCCM offers in addition to previous models. In conclusion, the paper highlights the need for dissemination of the VNCCM to the veterinary professions and for its incorporation into continuing professional development to facilitate ongoing development of veterinary nurse-client communication.