“…9, No. 3;2017 Similarly, .the positive impact of this dimension onorganisationsalso found in few studies (Aderemi, 2003;Sannie, 2006;O'Brien, 2015;Murray, 2013) • While their relationship with competitive advantage also shows significant relationship in few studies include (Lumpkin, Droege, Dess, 2002;Mahdi & Almsafir, 2014), while the impact was determined by limited studiessuch as Sutton (2012). Contrary to this, thenegative context was also observed (Chopra & Meindl, 2004).…”