The role of WiBro: Filling the gaps in mobile broadband technologies

Customer satisfaction, switching intentions, perceived switching costs, and perceived alternative attractiveness in Bangladesh mobile telecommunications market

“…Quality customer service/care is an important function for any firm as it is essential for retaining customers (Turnbull et al , 2000). In general, customer care refers to an exchange of information between the customer and firm (Nam et al , 2008) in response to customer queries via telephone, mail, e-mail, or face-to-face, or through interaction initiated by the firm (Gerpott et al , 2001). Brown (2014) identified seven key essential qualities of customer care: accessibility, which involves convenience for customers to do business with the firm; availability, meaning the firm is there when customers need assistance; affability, comprising the friendliness of personnel toward customers; agreeability, in terms of saying “yes” to customer requests whenever possible, and saying “no” in the, politest possible manner; accountability in terms of the customer’s needs and issues; adaptability, pertaining to dealing with changing customer desires; and ability, in terms of providing appropriate solutions to customers via continuous improvement.…”

Urban wireless traffic evolution: The role of new devices and the effect of policy

“…For example, the adoption of 2G mobile subscriptions in China was modeled via a Bass model and used to forecast 3G penetration (Lim et al, 2012). A similar approach is employed to estimate future demand for the WiBro service in Korea (Nam et al, 2008). Recently, the timeliness of 5G service adoption has been researched via an ordered logit model, identifying cost and lack of need as significant purchase delayers (Maeng et al, 2020).…”

“…The evolution of wireless traffic has been studied, including the renewal of device populations (Kivi et al, 2012;Riikonen et al, 2013), the diffusion of wireless technologies (Jha & Saha, 2020;Lim et al, 2012;Nam et al, 2008), the forecasting of country-level volumes (Cisco, 2020;Ericsson, 2019b;Lee et al, 2016), and the techno-economic assessment of new wireless services (Ajibulu et al, 2017;Bao et al, 2017;Schneir et al, 2019). However, a broader research approach to wireless traffic evolution is now required, given the advent of new devices and the effect of policy from multiple government levels.…”

Value network analysis in a low-cost and affordable internet

“…For example, 2G adoption in China was characterized via a Bass model, and it was also used to forecast 3G penetration (Lim et al, 2012). Future demand for the WiBro service was similarly estimated for Korea (Nam et al, 2008). The consecutive diffusion of 3G and 4G services has recently been studied for India via Norton-Bass (Jha and Saha, 2020).…”