With China's increasing national strength, English, as an international language, has become increasingly prominent in its social role. The society puts forward new standards for college English teaching, and raises higher requirements for the training of foreign language talents. It particularly emphasizes the importance of the cultivation of comprehensive communicative competence in English language in college English teaching. This article starts with discussing the impact of college entrance examination English reform on college English education, summarizes the characteristics of research from the perspective of innovation, and clarifies the characteristics of teaching and learning modes from the perspective of innovation. From the aspect of improving the self-quality of English teachers, it seeks a breakthrough for the reform of college English teaching, and explores the way for teachers to independently create students from the perspective of innovation. Related research results can effectively improve the quality of English teachers, make English teachers have their own sense of mission and urgency, make bold innovations, and cultivate more comprehensive English talents.
Intercultural Communication in College English TeachingThe word "communicate" is closely related to "commonality". The word communicative comes from the Latin word commonis. Obviously, the concept of communication is closely related to "commonness", that is, "common service" or "share" is the premise of communication; Moreover, effective communication can only take place if people of the same culture share in many ways. It can be seen that the connotation of "common" is consistent with the connotation of "communication" and "culture". This shows that communication is a communication in a common cultural context. And cross-cultural communication is "the process in which people with different cultural backgrounds engage in communication is crosscultural communication. "Intercultural communication has social, purposeful, two-way, and situational characteristics. The so-called sociality is the communicative activity in which a cross-cultural communication takes place in a certain society. Any communicative activity takes place in a certain social background. Different cultures of society provide us with the possibility of cross-cultural communication; The purpose is that cross-cultural communication is purposeful, not blind communication. Two-way communication is the communication between two people with different cultural backgrounds. A single person cannot communicate with each other. There are objects in the communication. Communication can only take place in the presence of objects. Scenarios are communication in a certain situation. The ultimate purpose of studying college English is to communicate in English, and this communication is a cross-cultural communication. This is because we communicate in English with people with different languages and cultural backgrounds. If we communicate with people with the same language and cultural ba...