The Segmentation of Polish One-Person Households Due to Consumption

Piekut, Marlena

doi:10.3390/su11010177

Cited by 9 publications

(4 citation statements)

References 30 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…In the United Kingdom, distributed system operators who conducted the ‘Low Carbon London’ project, used the electricity consumption profiles of 5567 households to cluster these households into distinct social groups 29,30 . Other works from 31,32 also supports the idea of using sociodemographic to distinguish between households.…”

Section: Introductionmentioning

confidence: 96%

The effect of sociodemographic diversity of residential customers on the financial risk experienced in the retail electricity market

et al. 2020

View full text Add to dashboard Cite

The sociodemographic diversity of residential customers can affect the level of financial risk that an electricity provider experiences in the retail market. To demonstrate the relationship between sociodemographic diversity and financial risk, electricity consumption data drawn from the United Kingdom Power Networks 'Low Carbon London' project was analyzed to explore the relationship between sociodemographic diversity and financial risk experienced by electricity retailers. The results show that when increasing the sociodemographic diversity amongst a group of residential customers the effect on financial risk depends on the electricity consumption patterns of individual customers and the relationship of consumption patterns between residential customers. Increasing sociodemographic diversity amongst residential customers with very distinct energy consumption patterns can decrease the overall financial risk associated with the aggregated revenue received from these customers. However, the results showed that adding customers to a customer base without consideration for their sociodemographic background can cause the overall financial risk associated with the aggregated revenue received to change erratically. Whilst previous studies have considered customer diversity and its influence on peak electricity demand, this research advances the stateof-the-art by showing the importance of customer diversity to the financial quantity risk experienced by electricity retailers. This finding has serious implications for electricity providers seeking to mitigate financial risk in the retail electricity market.

show abstract

Section: Introductionmentioning

confidence: 96%

The effect of sociodemographic diversity of residential customers on the financial risk experienced in the retail electricity market

et al. 2020

View full text Add to dashboard Cite

show abstract

“…This represents 28% of all U.S. households in 2021, whereas only 13% of all US households in 1960 were SPHs. This growing trend has been attributed to changes in demographic behaviors, institutional arrangements, and labor migration in the past few decades [ 4 ]. Other hypothesized economic and sociocultural variables influencing the rise in SPHs include individualism, late marriages, low birth rates, and an elderly population, as well as employment opportunities for women [ 5 , 6 ] this makes the SPH a very diverse group [ 7 ].…”

Section: Introductionmentioning

confidence: 99%

Changes in food purchase, consumption and handling during COVID-19 pandemic among single person households

Antwi,

Olawuyi,

Bain

et al. 2023

PLoS ONE

View full text Add to dashboard Cite

Objective As a new type of consumer subject in the market that was formerly dominated by multiple person families, single households are driving the change in the buying structure. Food purchase activities have undergone significant changes since the outbreak of the COVID‐19. The objective of this study was to assess and compare variations in food consumption, purchase and handling during the COVID-19 pandemic between single person households (SPH) and multiple person households. Method A cross-sectional study conducted among 211 individuals in communities in Harris and Waller Counties, Texas. Sociodemographic, food purchase, food consumption and food handling activities during the COVID-19 pandemic were assessed with a validated COVID-19 Nutrition questionnaire. Results Non-Hispanic Black participants constituted 42.6%, and 28.4% were Hispanics. Participants were made up of mostly aged 18–24 years (39.3%), 47.9% single household composition, 30.4% in full time employment, and 29.1% partook in food assistance programs. A large proportion of them had never used grocery pickup services, online grocery shopping and a farmers’ market. During the COVID-19 pandemic, majority of the participants used more of large supermarkets, restaurant/fast food, and online grocery but food consumption seemed to remain the same for the majority of participants. For beverages, majority of participants consumed more water, less soda, and no alcohol. There was a significant association between single person household and higher restaurant/fast foods purchase. Many of the participants reported weight gain and less physical activity during the pandemic. Conclusion Restaurant meal purchases was more prevalent in single-person families. The results from the study have the potential to contribute to how public policy officials, food service, and health authorities forecast how different categories of consumers will react in pandemics and may be used to inform area-specific alleviation strategies to minimize the impact of the COVID-19 pandemic and future events.

show abstract

“…Several studies have revealed that single-member households have different characteristics from multi-member households. Single-member households are thought to be successful people, and they are considered to be sophisticated consumers and a group that values independence in their lives [11]. Moreover, single-member households tend to pursue convenience in food consumption and preparation to a greater extent than multimember households [11].…”

Section: Introductionmentioning

confidence: 99%

“…Single-member households are thought to be successful people, and they are considered to be sophisticated consumers and a group that values independence in their lives [11]. Moreover, single-member households tend to pursue convenience in food consumption and preparation to a greater extent than multimember households [11]. As such, due to the distinctive characteristics of single-member households compared to multi-member households, various industries are developing products and services for them.…”

Section: Introductionmentioning

confidence: 99%

Home Meal Replacement (Convenience Food) Consumption Behavior of Single-Member Households in Vietnam by Food Consumption Value

2022

View full text Add to dashboard Cite

The home meal replacement (HMR) market in Vietnam is expected to grow due to economic growth and the associated reduction in household size resulting from this. This study sets the development direction of HMR products and establishes product marketing strategies in the Vietnamese market through market segmentation of single-member households. Our survey targeted single-member households with regular HMR experience. Food-consumption value is used to identify market segmentation and differences in purchase behavior, such as preferences for a specific HMR type, the importance and performance of HMR selection attributes, and the demand for product development. The single-member households in Vietnam are segmented by purchasing simplicity and convenience, considering multiple options, and purchasing family safety. The family-oriented culture of Vietnam influences the evaluation of family safety, while the situational value reflects climate features. Meanwhile, taste, expiration date, sanitation, and nutrients are found to be key attributes. This study targets the impact of these effects on single-member households, given that household size is rapidly decreasing in Vietnam and there is a lack of research on the Vietnamese HMR market. Additionally, it highlights the influence of Vietnam’s culture and climate characteristics by utilizing segmented markets, which can also be utilized to develop market-tailored HMR products and to derive appropriate marketing strategies.

show abstract

The Segmentation of Polish One-Person Households Due to Consumption

Cited by 9 publications

References 30 publications

The effect of sociodemographic diversity of residential customers on the financial risk experienced in the retail electricity market

The effect of sociodemographic diversity of residential customers on the financial risk experienced in the retail electricity market

Changes in food purchase, consumption and handling during COVID-19 pandemic among single person households

Home Meal Replacement (Convenience Food) Consumption Behavior of Single-Member Households in Vietnam by Food Consumption Value

Contact Info

Product

Resources

About