The Simulation Modelling Process

Greasley, Andrew

doi:10.1007/978-1-4614-6188-3_3

Cited by 2 publications

(2 citation statements)

References 19 publications

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“…The model needs to be able to consider several feedback loops that result from the structural organisation of the system. Following Greasley's framework (Greasley 2013), these kinds of studies would benefit from using an aggregate modelling approach. For this reason we have decided to use SD simulation modelling for studying marketing behaviour in airline industry.…”

Section: Simulation Methodsmentioning

confidence: 99%

“…Faboya and Siebers (2014) recently developed an airport model classification. They adopted Greasley's worldview framework (Greasley 2013) which provides a view into the kind of insight each of the available simulation modelling paradigms (System Dynamics (SD); Discrete Event (DE); Agent Based (AB)) provides. The airport model classification exercise also revealed some areas of airport operations where there is a lack of appropriate decision support tools.…”

Section: Introductionmentioning

confidence: 99%

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Simulating Airline Marketing Strategy Using System Dynamics Modelling

Faboya¹,

Siebers²

2015

ECMS 2015 Proceedings Edited By: Valeri M. Mladenov, Petia Georgieva, Grisha Spasov, Galidiya Petrova

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Marketing airline products and services has always been highly competitive and requires that rigorous strategic planning is put in place for achieving maximum growth and profitability. Customer relationship management which is one of the factors that has direct impact on the overall performance of an airline must be guided and maintained by changing organisational internal and external marketing plans. However, it is very dangerous to find solutions to problems that involve customers and strategic planning by experimenting with real subjects. Therefore, simulation studies have become one of the ways of proffering solutions to such problems. In this paper we present a hypothetical proof-of-principle study that was conducted to demonstrate the feasibility and applicability of using System Dynamics (SD) simulation for studying airline marketing strategies. In conclusion we can say that SD simulation has shown strong potential as a decision support tool in this instance, and we are confident that our prototype can be used as a basis for investigating real-world cases.

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Section: Simulation Methodsmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Simulating Airline Marketing Strategy Using System Dynamics Modelling

Faboya¹,

Siebers²

2015

ECMS 2015 Proceedings Edited By: Valeri M. Mladenov, Petia Georgieva, Grisha Spasov, Galidiya Petrova

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Mathematical Modeling and Optimization of Fluidized Layer Carbonitriding Process for 1C 25 Steel

Neacșu

Dobrovici

2017

AMR

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This paper presents the experiment-based mathematical modelling of fluidized bed carbonitriding process for 1C 25 steel meant to optimize this type of thermochemical processing.Based on experimental results, the mathematical model was developed, which is a second order equation with three unknown terms (parameters): temperature, depth of carbonitrided layer, the percentage of ammonia.The mathematical model allowed the simulation of the fluidized layer carbonitriding process according to its parameters and the thermal energy optimization for obtaining HV hardness values in the range 300-400 MPa.Using the software package Matlab a graphical interface was done, through which all the combinations of technological parameters of the carbonitriding process are determined, leading to obtaining values of microhardness between 300 and 400 MPa, as well as the amount of energy consumed for each variant. The variant consuming the lowest energy is considered optimal.

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The Simulation Modelling Process

Cited by 2 publications

References 19 publications

Simulating Airline Marketing Strategy Using System Dynamics Modelling

Simulating Airline Marketing Strategy Using System Dynamics Modelling

Mathematical Modeling and Optimization of Fluidized Layer Carbonitriding Process for 1C 25 Steel

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