We outline the history of theoretical beliefs about mental imageryʼs status as a representational tool, and we review evidence supporting the current predominant view, focusing on visual imageryʼs relevance to social cognition. According to the current predominant view, visual imagery is a legitimate form of mental representation that functions specifically in representing concrete, perceptual information. However, emerging evidence suggests imagery may also have the capacity to represent abstract information, and we propose modifications of the current predominant view of visual imageryʼs function. We explore how variation in imagery ability and use, as well as perceptual qualities of images (e.g., vividness, visual perspective), corresponds with variation in social information processing. Evidence demonstrates the function of visual imagery in a wide range of social processes including attribution, impression formation, memory, emotion, persuasion, communication, and judgment and decision-making; with implications for understanding phenomena such as addiction, false memories, supernatural belief, and cultural differences.