Abstract:The importance of understanding cultivation theory, we can analyze how the mass media work in forming opinions and be able to turn those opinions into public opinion so that the mass media are able to create homogeneous thoughts on situations or world realities. The research method or data collection is based on book dissection and several previous studies. From the results of this study, it can be concluded that the mass media make a major contribution to the perspective of each individual who basically has d… Show more
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.