The Truth About Ben and Jerry's

Page, Antony; Katz, Robert

doi:10.2139/ssrn.2291615

Cited by 11 publications

(13 citation statements)

References 1 publication

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“…In many cases of mergers and acquisitions, employees tend to develop confusion regarding their social identity (Hogg and Terry 2000) and their sense of commitment and affiliation are also affected (Cartwright and Cooper 2014). Similarly, employees of Ben and Jerry's did not perceive Unilever as being consistent in its CSR identity and behavior (i.e., they did not recognize a pattern of Entwined CSR on the part of Unilever), and this mismatch led to a lower level of ESR-CSR congruence (Page and Katz 2012). Indeed, 4 years after the acquisition, only 30 % of the employees felt that Ben and Jerry's had remained true to its roots and origins (Austin and Quinn 2005).…”

Section: Illustrating the Model: Ben And Jerry's Shifting Patternsmentioning

confidence: 99%

Congruence in Corporate Social Responsibility: Connecting the Identity and Behavior of Employers and Employees

2015

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The multi-disciplinary interest in social responsibility on the part of individuals and organizations over the past 30 years has generated several descriptors of corporate social responsibility (CSR) and employee social responsibility (ESR). These descriptors focus largely on socially responsible behavior and, in some cases, on socially responsible identity. Very few authors have combined the two concepts in researching social responsibility. This situation can lead to an oversimplification of the concept of CSR, thereby impeding the examination of congruence between employees and organizations with regard to social responsibility. In this article, we connect two dimensions of social responsibility-identity and behavior-to build a Social Responsibility Matrix consisting of four patterns for classifying the social responsibility of employees and employers: Low Social Responsibility, Identity-based Social Responsibility, Behavior-based Social Responsibility, and Entwined Social Responsibility. The positioning of employers and employees on the same matrix (as determined by internal, relational, and/or external factors) is vital for assessing the level of congruence between employers and employees with regard to social responsibility and for discussing the possible outcomes for both parties. These identity and behavior-based patterns, determinants, and levels of congruence connecting employees and employers form the foundation for the multi-dimensional, dynamic ESR-CSR Congruence Model, as exemplified in a case study. This contribution enhances the existing literature and models of CSR, in addition to improving the understanding of employee-employer congruence, thereby broadening the array of possibilities for achieving positive organizational outcomes based on CSR.

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Section: Illustrating the Model: Ben And Jerry's Shifting Patternsmentioning

confidence: 99%

Congruence in Corporate Social Responsibility: Connecting the Identity and Behavior of Employers and Employees

2015

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“…A social enterprise is fundamentally deined as a business venture trading for a social purpose. Its main aim is to mitigate a social problem, a market failure, or an inequality in distribution [9,10]. They create jobs for disadvantaged groups, empowering women, and addressing social exclusion throughout the country.…”

Section: State Of Social Enterprise In Bangladeshmentioning

confidence: 99%

Understanding Consumer Behavior toward Social Enterprise Products

Ferdousi¹

2017

Consumer Behavior - Practice Oriented Perspectives

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Social enterprise is an emerging global trend to solve society's major problems through the means of business. After microinance, Yunus Social Business (Bangladesh) is now geting worldwide atention for its distinctive principles and application. This study atempted to investigate the impact of consumer knowledge and understanding about the social enterprises on their buying behavior. Moreover, consumers' perceived ethical and environmental awareness or rational considerations have also been investigated. Descriptive statistics shows that 26% respondents have clear understanding about social enterprise and 80% respondents believe that social enterprises can contribute to achieve sustainable development goals (SDGs). Findings of regression analysis show that consumers' purchase decisions are not inluenced by their prior knowledge about social enterprise, ethical perception, and atitude, rather their decision is highly inluenced by the information available on the product (P value.001, β.602) and rational behavior that are stimulated through the rational pricing and availability of the product (P value.000, β.258). Thus, the study draws conclusion that to get increased consumer response, social enterprises should provide adequate information about their social and environmental mission and must maintain highest quality and ethical standards to create a trusted brand for all ethical, ecological, and rational consumers.

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“…A social enterprise is fundamentally defined as a business venture trading for a social purpose. Its main aim is to mitigate a social problem, a market failure, or an inequality in distribution [1,11,12].…”

Section: Overview Of the Literature On Social Enterprisementioning

confidence: 99%

A Comparative Study of Social Enterprises: North vs. South Perspectives

Jamali¹,

Mohanna²,

Sherif³

et al. 2016

Social Enterprise - Context-Dependent Dynamics in a Global Perspective

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Social entrepreneurship as a practice that integrates economic and social value creation has a strong global presence. This chapter capitalizes on the evolution of the concept of social enterprise in the Western literature to analyze its manifestation in the Middle East and North Africa (MENA) region. Specifically, using empirical evidence from seven Arab countries, this chapter documents the understanding and application of social enterprises in the MENA region. Through the voices of social entrepreneurs who are working across the MENA countries, we document how social enterprise is displayed in practice along with both the constraints and the opportunities facing social entrepreneurs across this region. This new context-specific approach is then used to shed light on the similarities and differences of social enterprise practices across the international scene and the MENA region. The findings presented highlight the uniqueness of social enterprise in the MENA context, combining elements of both European and American approaches, in addition to some context-specific features.

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The Truth About Ben and Jerry's

Cited by 11 publications

References 1 publication

Congruence in Corporate Social Responsibility: Connecting the Identity and Behavior of Employers and Employees

Congruence in Corporate Social Responsibility: Connecting the Identity and Behavior of Employers and Employees

Understanding Consumer Behavior toward Social Enterprise Products

A Comparative Study of Social Enterprises: North vs. South Perspectives

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