The two sides of hotel green practices in customer experience: an integrated approach of the Kano model and business analytics

Park, Hyekyung; Bitaab, Mahsa; Lee, Minwoo; Back, Ki-Joon

doi:10.1080/10548408.2024.2333411

Journal of Travel & Tourism Marketing

2024

DOI: 10.1080/10548408.2024.2333411

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The two sides of hotel green practices in customer experience: an integrated approach of the Kano model and business analytics

Hyekyung Park,

Mahsa Bitaab,

Minwoo Lee

et al.

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Cited by 4 publications

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The two sides of hotel green practices in customer experience: an integrated approach of the Kano model and business analytics

Cited by 4 publications

References 56 publications

A Kansei engineering-based decision-making method for offline medical service quality evaluation with multidimensional attributes

A Kansei engineering-based decision-making method for offline medical service quality evaluation with multidimensional attributes

Special issue: Green Marketing: Consumption and Development of Sustainable Tourism and Hospitality

Environmental, social, and governance (ESG) in the hotel industry: a strategy for brand management, brand tribalism, and brand choice

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