“…All of these data clearly indicate the sound nutritional basis for standardizing the ascorbic acid content of fruit juices and drinks, so that regardless of consumer preference, an adequate intake of ascorbic acid is provided. This practice has been carried on commercially for some time, and the literature is replete with reports concerning the technology of ascorbic acid enrichment of fruit juices and blends and the stability of both natural and added ascorbic acid in various fruit products (Bauernfeind, 1953;Brody and Bedrosian, 1961;Curl and Talburt, 1954;Feaster et al, 1950;Fitting and Miller, 1960;Huggart et al, 1954;Lamb, 1946;Lamden et al, 1960;Pelletier and Morrison, 1965;Robinson et al, 1945;Ross, 1944;Strachan, 1942). On the basis of experience, it is usually anticipated that juices to which 40 to 50 mg. of ascorbic acid are added per 4 fluid ounces will contain 30 to 40 mg. after processing and market storage.…”