“…Other than the market analysis studies, the next major topical area derived from the literature review was performance-related studies, which mainly involved productivity (e.g., Surugiu et al, 2012;Botti et al, 2010;Jones and Siag, 2009;Reynolds, 2003;Hu and Cai, 2004;Johns et al, 1997) and efficiency analyses (Oliveira et al, 2013;Honma and Hu, 2012;Barros et al, 2010;Untong et al, 2011;Wu et al, 2010;Barros, 2005;Hwang and Chang, 2003). As alternative ways of measuring performance, productivity and efficiency are concerned with input-output relationships.…”