The use of Facebook and Social Networks to improve Education

Garrigós‐Simón, Fernando J.; Gutiérrez, Juan Vicente Oltra; Montesa-Andrés, J.O.; Narangajavana, Yeamduan; Miguel, Sofía Estellés

doi:10.37610/dyo.v0i55.463

Cited by 8 publications

(4 citation statements)

References 12 publications

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“…Some companies were pioneers in developing company-managed VCs that encourage share of experiences around companies' products like Microsoft.com and also Huggies.com. Feedbacks from members and share of knowledge reduce the cost of the information and also help managers to improve existing products and create new categories (Garrigos, Gil, and Narangajavana, 2011). Although the number of VCs has increased dramatically over the past few years in view of their promising opportunities, attracting and retaining members remain the biggest challenge to the sponsoring firm (Shih-Tse, Shui-Lien, and Bi-Kun, 2012).…”

Section: Virtual Communitiesmentioning

confidence: 99%

“…The transformation of the consumer from a passive to an active customer and the development of virtual communities (VCs) directly affect companies' competitiveness (Garrigos, Gil, and Narangajavana, 2011;Rieder and Voß, 2010;Kleemann, Voß, and Rieder, 2008) and push them to build an interactive relationship with their markets that creates value not only for them but also for customers (Garrigos-Simon, Alcamí, and Ribera, 2012;Garrigos, Gil, and Narangajavana, 2011;Shiffman, 2008). Companies that can measure and appreciate their markets can, indeed, enjoy significant benefits (Palmatier, 2008).…”

Section: Introductionmentioning

confidence: 99%

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Highlighting Visibility and Benevolence to Harvest Good Relationships with Company-Managed Virtual Communities

Yahia¹

2014

International Journal of Customer Relationship Marketing and Management

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The objective of this article is to better understand how to deal with company-managed virtual communities in order to build a good relationship with members. The authors explore and compare between companies' practices and members' perceptions and expectations. The research is based on a netnographic study which includes 1.5 year of participant observation and 25 in-depth interviews with members and managers. Results point out the gap between what members expect and what companies do. First, instead of being on the sidelines, the paper shows that the company's visibility within the VC is a pre-requisite to build good relationships with members. Second, it shows that to be successful, reciprocity is no more enough, companies should rather prove benevolence. Finally, the paper draws attention to the necessity of adapting targeting efforts of gratification and benevolence according to the members' ties with the VC.

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Section: Virtual Communitiesmentioning

confidence: 99%

Section: Introductionmentioning

confidence: 99%

Highlighting Visibility and Benevolence to Harvest Good Relationships with Company-Managed Virtual Communities

Yahia¹

2014

International Journal of Customer Relationship Marketing and Management

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“…Although there is still a lack of information for a more thorough analysis of the operations, actions across countries are clearly becoming more popular, and the expansion of platforms is gaining in importance. This is reinforced by the environmental factors influencing the popularization of the sharing economy [112].…”

Section: Discussionmentioning

confidence: 99%

Mergers and Acquisitions within the Sharing Economy: Placing All the Players on the Board

2021

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The sharing economy is changing the way customers perceive businesses and making traditional companies face new challenges. Many outmoded companies have decided to embrace these changes either by creating their own sharing platforms or by acquiring an already existing one. This paper is an initial attempt to shed light on the reasons behind mergers and acquisitions involving at least one sharing platform. We conduct an in-depth analysis of M&As over the period 2012–2019 with a sample of 108 operations, covering countries all around the world. Our analysis reveals how important and commonplace these operations are becoming, and how widely spread sharing platforms are. The paper also shows how traditional companies are dealing with these new competitors and how sharing companies need the specific knowledge provided by established companies with outmoded approaches.

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“…La información y conocimiento obtenido por los medios digitales, y esencialmente por la participación individual de personas muchas veces anónimas, es ahora esencial para generar ideas, procesos, innovaciones, o productos, para adaptar y personalizar productos, marcas y Diseño Estructural en la Era Web 3.0: La Estructura de Innovación Abierta o Masscapital 2022, Editorial Universitat Politècnica de València servicios por y para diferentes usuarios o empresas según sus propias necesidades (hacer lo que el usuario quiere que haga, y comportarse como el usuario quiere que se comporte), siempre que lo deseen, permitiendo una gestión, marqueting y producción cruzados e instantáneos y otras aplicaciones (Garrigos et al, 2011). El concepto supone una transformación radical con cambios críticos en la propia tecnología que, de nuevo, está revolucionando los modelos de negocio actuales (Garrigos et al, 2011).…”

Section: La Era Web 30 Y Su Efecto En El Diseño Organizativounclassified

Diseño Estructural en la Era Web 3.0: La Estructura de Innovación Abierta o Masscapital

Garrigós‐Simón

Kaosiri

2023

Proceedings INNODOCT/22. International Conference on Innovation, Documentation and Education

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El desarrollo de las nuevas tecnologías de información y los nuevos modelos de negocio en la era Web 3.0 han supuesto una disrupción en la comprensión de las estructuras organizativas. El diseño y la gestión de las mismas es vital para encarar los nuevos cambios, gestionar de forma eficiente al capital humano, y aprovechar las nuevas oportunidades que brinda el nuevo entorno.Dada la relevancia de la comprensión de los retos que suponen los nuevos enfoques este trabajo intenta analizar los principales cambios producidos. A su vez el trabajo propone, explica y muestra la relevancia que tiene lo que denominamos “Estructura de Innovación Abierta o Masscapital”, estableciendo los diversos elementos explicativos que conforman el diseño de dichas estructuras, y el cambio de paradigma al que intenta hacer frente. El trabajo remarca la importancia de la flexibilidad y permeabilidad de las nuevas estructuras; su carácter de red virtual; y la relevancia del Masscapital en su composición, en la aportación de recursos y competencias, así como en su diseño.-----------------------------------------------------------------The development of new information technologies and new business models in the Web 3.0 era have disrupted the understanding of organisational structures. The design and management of these structures is vital in order to face the new changes, manage human capital efficiently and take advantage of the new opportunities offered by the new environment. Given the relevance of understanding the challenges posed by the new approaches, this paper attempts to analyse the main changes that have taken place. In addition, the paper proposes, explains and shows the relevance of what we call "Open Innovation Structure or Masscapital", establishing the various explanatory elements that make up the design of such structures, and the paradigm shift it attempts to address. The paper highlights the importance of the flexibility and permeability of the new structures; their virtual network character; and the relevance of Masscapital in their composition, in their contribution of resources and competences, as well as in their design.

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The use of Facebook and Social Networks to improve Education

Cited by 8 publications

References 12 publications

Highlighting Visibility and Benevolence to Harvest Good Relationships with Company-Managed Virtual Communities

Highlighting Visibility and Benevolence to Harvest Good Relationships with Company-Managed Virtual Communities

Mergers and Acquisitions within the Sharing Economy: Placing All the Players on the Board

Diseño Estructural en la Era Web 3.0: La Estructura de Innovación Abierta o Masscapital

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