The National Bureau of Standards Boulder Laboratory has studied the use of television as a carrier for accurate time and frequency signals. The usefulness of the TvTime System applied to locating cars and other vehicles automatically is examined. Such a need exists in transit, police, taxi, utility and many commercial fleets. Past approaches to the problem are outlined. The NBS TvTime System and experimental results will be discussed. Two models of a car locating system are outlined, each having three parts: (1) a TV decoder in the car, (2) a radio link such as a mobile channel between car and central dispatch, and (3) a computer which determines the car's position. Results show that this system is capable of achieving a location accuracy of better than 60 m with 95 percent confidence. Some advantages and limitations of the system will be discussed and cost estimates for the equipment given.