“…Women and minorities are more concerned by risk than white males, the so-called 'White Male Effect' (Cabrera and Leckie, 2009;Enander and Johansson, 2002;Flynn, et al, 1994;Johnson, 2004;McCright and Riley, 2013;Renn, 2000;Satterfield, et al, 2004;Weber and Hsee, 1998). This means that native men's risk perception differs from other groups in a society (McCright and Riley, 2013), although there are research indicating that race, or ethnicity, is a more important factor in understanding risk perception (Johnson, 2004;Olofsson & Rashid, 2011). However, few studies have offered a sufficient explanation of the White Male Effect or of differences between different socio-cultural groups, other than by offering rudimentary statistical analyses that point to lower levels of control and influence over both individual and societal issues among these groups, and differences in basic values or 'risk cultures' Gutteling and Wiegman, 1996;Mohai and Bryant, 1998;Palmer, 2003;Tulloch and Lupton, 2003).…”