The “ten‐year rule” suggests that it takes about 10 years of preparation to reach “expert” status. How long does it take, however, for someone to reach a level of creative greatness? Through an analysis of 215 contemporary fiction writers, we found that these writers took an average of 10.6 years between their first publication and their best publication, although there was a high degree of variability. This tentatively suggests that at least for modern fiction writers, a second phase after the first ten years may be crucial for achieving eminence. We discuss these findings in the context of results found in other domains of creativity, along with limitations and future directions.