Abstract. Firmly grounded on the assumption that using digital technology is an intentional, conscious and subjective experience, this study adopts a transcendental phenomenological approach to reveal the meaning of the individual experience of using digital technology. This study reports the experience of a self-described technophobe, creative woman, who, after learning how to type on a computer keyboard, used word processor software on a donated computer to write and eventually publish a novel. As result of a reflective analysis, according to the tenets of transcendental phenomenology, the essence of the lifeworld phenomenon of using digital technology revealed three interdependent experiences: imaginative, epiphanic and symbiotic. This study explains how an individual uses digital technology to fulfil her needs and achieve her goals as well as demonstrates the potential of transcendental phenomenology in information systems research.Keywords: essence, experience, technophobe, transcendental phenomenology
IntroductionThe ability to use digital technology can have major repercussions on the pursuit of personal goals. Indeed, digital technology can serve as a vehicle to unravel talents that otherwise would remain unrealised and ultimately contribute to fulfilment of the individual. Unlike previous information and communication technology for development studies that investigate the collective dimension -e.g., data standardisation in healthcare systems [1], technological platforms for poverty alleviation [2], integration of scientific and indigenous knowledge [3], institutional contexts in the implementation of information systems [4] -this paper emphasises the individual experience. In this study, I present the analysis of the journey experienced by an extraordinarily creative woman from outright refusal of using digital technology to embracing the use of word processor software. The fact that she still admits a high degree of fear when using digital technology, regardless of the benefits she derives from word processor software, characterises her as a technophobe.The use of digital technology by a technophobe to achieve her goals and fulfil her needs constitutes an exceptional phenomenon. In order to understand the essence of her