PurposeThe succession phenomenon in family-owned businesses (F-OB) determines their future viability and success. This study aims to provide insight into key research areas related to F-OB’s succession and identify gaps in current literature that can be explored in future research.Design/methodology/approachThe research article analysis was conducted using bibliometric techniques with VOS viewer and R-Studio Software. This study analyzed 799 articles from the Web of Science (1993–2023) to assess succession in F-OBs and future research directions.FindingsThis bibliometric study provides evolutionary publication trends on the succession of F-OBs. It also identified journals, universities, future trends, thematic maps, cluster networks, authorship countries, theoretical lenses and research gaps linked with F-OB’s succession.Originality/valueThis study focuses on the trends and research themes that have influenced and progressed the comprehension of succession phenomena and dynamics associated with the survival of F-OBs. By conducting a bibliometric analysis of these influential studies, the research provides an overview of significant advancements. It highlights gaps that can be addressed as future research opportunities to enhance the succession processes of F-OBs.