Scholars of emotional subcultures have produced a rich body of evidence in regard to how these communities operate and what makes them distinct from the mainstream. To assess the state of the field, I review in‐depth, qualitative investigations into how emotional subcultures indicate their collective identity by abiding by a shared set of norms regarding how members should feel – and display those feelings – in a given context. I organize my review along four dimensions of subcultural identity work (defining, coding, affirming, and policing) in order to evaluate the strengths and weaknesses of the subfield. In general, the current scholarship has successfully established the role that emotional subcultures play in the reproduction of inequality. However, it has not adequately explored an important domain of social life (namely, religion), it has not treated its core concepts with enough analytic precision, nor has it sufficiently addressed how subcultural feeling and display rules are generated in relation to local and broad structural constraints.