Through the Theory of Planned Behaviour (TPB) for Extended Model of Entrepreneurs Intentions to Involve in Halal Industry

Abstract

SMEs from all industry sectors in Malaysia have shown the backbone of the economy. Therefore, a study would be useful to examine how entrepreneurs in SMEs entrepreneurs could develop and gain a deeper understanding of entrepreneur’s attitudes and behavioural intentions. This marks a first step towards recognizing the development of factors to improve the performance of SMEs in accordance with National Entrepreneurship Policy 2030. The literature review through the implementation of the Theory of Planned Behaviour (TPB) suggested that the entrepreneur’s intentions for the SME in the halal industry have six factors to influence: (i) halal awareness, (ii) halal business motivation, (iii) family support, (iv) peers influence, (v) feasibility and (vi) government support. This study employed quantitative methods in order to fulfil these research objectives, leading a self-administered survey of 250 SMEs in food manufacturing. Results from correlation and multiple regression showed that the halal awareness, family support, feasibility and government support were positive for entrepreneur’s intentions to be involved in Halal industry. Understanding of the factors for SMEs’ entrepreneur would increase the intentions of food manufacturing SMEs in Halal industry.

The Influence of Various Factors on MSME Halal Certification Behavior: An Analysis With Intention as an Intervening Variable

“…These findings contradict previous research conducted by Baabdullah et al (2021), Hung et al (2014), Qader et al (2022, Rasheed &Siddiqui (2019), andRenaud &Ophoff (2021), which suggested that awareness directly influences behavior in MSME (Baabdullah et al, 2021;Hung et al, 2014;Qader et al, 2022;Rasheed & Siddiqui, 2019;Renaud & Ophoff, 2021). Balushi et al, 2018;Azmi et al, 2019;Basir & Musa, 2022;Hasan et al, 2020;Soltanian et al, 2016;Supaat et al, 2018). The higher the level of halal awareness, the stronger the intention to pursue halal certification, thus reinforcing halal certification behavior.…”

Mapping the barrier and strategic solutions of halal supply chain implementation in small and medium enterprises

“…The literature review illustrates the fundamental elements in the development and execution of halal supply chains for SMEs. Supaat (2019) identified several factors impacting the intentions of entrepreneurs in SMEs in the halal industry, which included halal awareness, motivation for halal business, support from family, influence from peers, feasibility and government support. The aforementioned factors encompass various aspects, such as exposure to haram substances, adherence to Muslim consumer principles, potential for contamination, governmental backing, well-defined standardisation and regulations pertaining to halal logistics, customer awareness, warehousing, packaging and incorporation of technology and information.…”

The coexistence of halal food products in non-Muslim communities: visiting Kupang cases, Indonesia

“…The acceptance of halal food product by non-Muslim communities is a great concern influenced by business interests, as evidenced by scholarly works (e.g. Calder, 2020; Supaat and Nizam, 2019; Yakin and Christians, 2021) and debates in non-Muslim countries worldwide, including Japan (Yamaguchi, 2019; Yusof and Shutto, 2014), Thailand (Nawawi et al , 2019) and the USA and European countries (Annabi and Ibidapo-Obe, 2017; Ayyub, 2015b; Bonne et al , 2008). These countries are actively involved in the halal certification process.…”