Toll Booths on the Information Superhighway? Policy Metaphors in the Case of Net Neutrality

Fueling the Fire: Violent Metaphors, Trait Aggression, and Support for Political Violence

“…Metaphors are more than just flourishes; they actively shape how people think about social interactions and make social judgments (see Landau, Meier, & Keefer [2010] for a review). Metaphors are especially useful as heuristics that help people "understand and communicate abstract and elusive ideas" by reference to more concrete objects and processes (Landau et al, 2010(Landau et al, , p. 1046; see also Bougher, 2012;Hartman, 2012;Lau & Schlesinger, 2005;Schlesinger & Lau, 2000). For most people, politics is complicated, dull, and distant, requiring substantial knowledge to produce understanding.…”

The Effects of Metaphorical Framing on Political Persuasion: A Systematic Literature Review

“…The second perspective studies the effects of metaphorical framing of political issues by eliciting responses of participants exposed to language stimuli in a research situation. We call this a response-elicitation approach (REA; examples are: Hartman, 2012;Robins & Mayer, 2000). Scholars who take this approach believe that research needs to focus on how metaphors are processed and how they affect recipients while controlling for other factors.…”

Recategorizing political frames: a systematic review of metaphorical framing in experiments on political communication

“…We argue that metaphors can both be used to boost frame salience by eliciting certain thoughts and feelings (e.g. Bougher, 2012;De Landtsheer, De Vries, & Vertessen, 2008;Hartman, 2012), and to boost frame importance by rendering the complexities of politics in comprehensible narratives (Kalmoe, 2014;Lau & Schlesinger, 2005). We thus propose that -all other things being equal -metaphorical frames increase frame salience and increase frame importance compared to non-metaphorical frames.…”