The social capital of the communities served by public service organizations is arguably a key determinant of their success. The performance of those organizations may also be shaped by the managerial strategies adopted by organizational leaders. In this study, we explore whether an innovative, outward-looking strategy can enhance the social capitalperformance relationship, or whether an inward-looking and more focused managerial strategy can better realize the potential benefits of social capital for organizational performance in the public sector. These issues are addressed using primary and secondary data from a large sample of Texas school districts. Our statistical analysis confirms that social capital is positively related to performance. However, the benefits of alternative managerial strategies for the social capital-performance relationship appear to be contingent upon the organizational goal being pursued. Theoretical and practical implications are discussed. KEYWORDS: performance; social capital; managerial strategy; education, school districts 3
IntroductionThe concept of social capital is increasingly deployed in a host of important areas of public administration research, especially education policy and research (see Dika & Singh, 2002).Within any given geographical area, different aspects of social capital, such as community organizational life, political engagement, and levels of interpersonal trust constitute a stock of material, cultural and human resources that can potentially be mobilized by the actors and agencies responsible for providing public services (Boix & Posner, 1998;Halpern, 2004). In particular, researchers are increasingly paying attention to the links between social capital and educational performance (e.g. Coleman, 1988;Sun, 1999;Marshall, 2006). However, to This is a timely and pertinent subject for investigation. Enhancing citizens' potential for co-producing public services has become an issue of critical importance as government seeks to promote cooperative service delivery to meet current needs and demands (Bovaird, 2007;Rosenbloom & Gong, 2013;Vigoda, 2002;Yang & Pandey, 2011). In particular, a commitment to increasing citizen participation in the educational system has been at the heart of numerous efforts to raise the academic standards of schools (see, for example, Bryk & 4 Schneider, 2002;Kahne, O'Brien, Brown, & Quinn, 2001). Importantly, attempts to coproduce education may be more likely to succeed when organizational leaders adopt managerial strategies that can harness the stock of social resources which can be utilized to improve educational outcomes (Spillane & Thompson, 1997). Drawing upon a refined version of Miles and Snow's (1978) classic strategic management typology, we postulate that an outward-looking prospecting strategy which looks for new and innovative ways to deliver services is more likely to tap the social capital within the community than a defensive and more inward-looking strategy that focuses on improving the efficiency of existing operatio...