“…These range from simple emotion recording surveys (e.g. Hosany, 2012;Woosnam, 2012), to physiological response measures (Kim and Fesenmaier, 2015;Shoval et al, 2018) to netnography (Ji et al, 2016) and ethnographic studies (Park, 2016). Kim and Fesenmaier (2015, p. 421-422) usefully summarise three key approaches that have been applied to researching emotions in a tourism context and highlight the advantages and disadvantages of each : o n a l J o u r n a l o f C o n t e m p o r a r y H o s p i t a l i t y M a n a g e 5 1) Self-report: This can be in the form of diaries, interviews or questionnaires and aims to collect subjective experiences.…”