Tourism Recovery Strategy After Covid-19 Pandemic

Abstract

The Covid-19 pandemic has resulted in turbulence in all sectors. The rapid spread of the virus has caused the government to quickly adopt policies. The tourism sector is a sector that has been severely shaken due to this pandemic. The tourism sector and its supporting industries have almost collapsed and their activities have stopped. This study is aimed to determine the recovery strategy for the tourism sector and the creative economy of Padang City after the Covid-19 pandemic. This research is a descriptive qualitative study with data collection techniques by using the triangulation method: the collection of research data that is using observation techniques, in-depth interviews, and document analysis. The result of this research is that the recovery strategy of the tourism sector and the creative economy in Padang City is carried out by rehabilitating and maintaining infrastructure, revitalizing both destinations and attractions, and creative economy businesses as well as promotion to stimulate the tourism sector.

Financial Regulatory Intervention in Encouraging the Tourism Industry-Portrait of the Top 5 Popular Destinations in Indonesia

“…Source: [54][55][56][57][58][59][60][61] From Indonesia itself, the spread of COVID-19 has toppled the tourism industry. Many local destinations have lost their turnover.…”

Recovery of Indonesian Tourism in the covid-19 period through Tourism Village Approach Tourısm Area Lıfe Cycle (Kubu Gadang Village Case Study)

“…There are several indicators that researchers found from previous studies that convey the potential for tourist villages as new tourist patterns that promise to be felt by the Covid-19 outbreak, among others; close distance from the city to the village with a close distance that facilitates the access of city tourists to travel to the tourist village (Apriyanti et al, 2022;Kewuel et al, 2022). Furthermore, the new experience felt by tourists is to get a deeper experience of culture directly with the village community and when offering tourism activities in tourism village usually with affordable economic value as well as being able to feel firsthand the natural atmosphere away from the hustle and worry about the state of the Covid-19 outbreak.The development of tourist villages will be successful if all the potential of the village such as human resources and natural potential can be synergized to the maximum with the development of tourist villages will open opportunities for labor absorption, trade transactions of local native products will also increase which will eventually have implications for improving the economy of the village community tourism development in Tourism Villages (Muhyiddin & Nugroho, 2021;Susanti, Erna, 2021).…”

“…Responding to this reality, the Ministry of Tourism and Creative Economy of Indonesia continues to strive to restore tourism by focusing on local tourists to travel only domestically by directing alternative tourism, namely with the approach of tourist villages (Susanti, Erna, 2021). Tourist villages are one of the priority programs of the Ministry of Tourism and Creative Economy of the Republic of Indonesia since 2017 until now.…”