Tourist satisfaction with quality of service, food, atmosphere, and value for money in restaurants of major cities of the Western Balkans

Živadinović, Bojan

doi:10.5937/ejae17-27360

Cited by 3 publications

(2 citation statements)

References 33 publications

Supporting

Mentioning

Contrasting

Unclassified

Order By: Relevance

“…Previous research has shown that perceived value plays a significant role in predicting satisfaction (Gallarza et al, 2013; Jin et al, 2015). There is consensus within the tourism literature that service quality and perceived value predict customer satisfaction (see, for example, Chen and Chen, 2010; El-Adly, 2019; Leonnard, 2018; Mafi et al, 2020; Živadinović, 2020).…”

Section: Literature Reviewmentioning

confidence: 99%

How service quality and perceived value affect behavioral intentions of ecolodge guests: The moderating effect of prior visit

Ban

Kim²,

Sheehan

et al. 2021

Journal of Vacation Marketing

View full text Add to dashboard Cite

Psychographic segmentation is popular within the tourism literature. It is useful in describing a prototypical customer, however psychological attributes are hard to detect at the individual level and by front-line staff. This paper tests the viability of prior visits (first-time vs. repeat visits) as a segmentation strategy, given this information is readily available to tourism operators. We test an interaction effect between prior visits, service quality, and perceived value using the ECOSERV model, a well-established model of ecotourism customer satisfaction. Using a sample of ecolodge guests, we demonstrate that a prior visit attenuates the relationship between perceived value and customer satisfaction. Among repeat guests, perceived value has less impact upon customer satisfaction and intentions to revisit or recommend an ecolodge. Conversely, service quality continues to predict satisfaction for both first-time and repeat guests. The data suggest attracting first-time guests requires appeals to the setting, features and price of an offering. Meanwhile, strategies to maximize repeat guests should emphasize non-monetary qualities of the experience.

show abstract

Section: Literature Reviewmentioning

confidence: 99%

How service quality and perceived value affect behavioral intentions of ecolodge guests: The moderating effect of prior visit

Ban

Kim²,

Sheehan

et al. 2021

Journal of Vacation Marketing

View full text Add to dashboard Cite

show abstract

“…Com consumidores cada vez mais exigentes a busca por inovações para atrair e mantêlo devem ser constantes (KAEWMAHAPHINYO; NUANGJAMNONG; DOWPISET, 2020;ŽIVADINOVIĆ, 2020). Além disso, com a variedade e número de concorrentes do setor, as empresas devem ser capazes de criar estratégias de sobrevivência atendendo a demanda dos diferentes públicos que consomem o produto (SOLUNOĞLU, 2020).…”

Section: Introductionunclassified

Comunicação Boca a Boca Como Instrumento De Marketing Para Micro E Pequenas Empresas

Uchoa

Limongi

Silva

2021

RGO

View full text Add to dashboard Cite

As Micro e Pequenas Empresas (MPEs) possuem relevância para a economia do país e limitações no uso dos recursos do marketing. Como forma de contribuir com essa discussão, este estudo avalia o marketing empreendedor com ênfase no marketing boca a boca, principal meio de divulgação das MPEs. Assim, o objetivo é analisar as variáveis que impactam o boca a boca nas MPEs: qualidade do alimento, do serviço, da atmosfera e do preço quando um consumidor é motivado pela preocupação com os outros a expressar seus sentimentos. Com uma amostra com 145 consumidores foi utilizada a análise de equações estruturais e como resultado foi identificado que a atmosfera influencia o boca a boca realizado pela preocupação com os outros, e a qualidade do serviço influencia o boca a boca a partir da motivação de expressar os sentimentos e ajudar o restaurante. Estes resultados contribuem para que gestores possam delimitar suas estratégias, visando o marketing boca a boca.

show abstract

Analysing the satisfaction of halal restaurant guests through online ratings on TripAdvisor

Tepavčević¹,

Bradić²,

Luković³

2021

Bizinfo

View full text Add to dashboard Cite

Providing halal products is one of the key factors in the lives of members of the Islamic faith. The physical and economic availability of halal food has an important place in the decision-making process about the movements of Muslim tourists. Currently, the Halal market is rapidly expanding, contributing to an increase in the number of the Muslim population and their travels. The main goal is to analyse the satisfaction of halal restaurant guests expressed through online numerical ratings. Authors used automated techniques for collecting guests' ratings. Restaurants that were analysed were chosen by selecting the criteria "halal" on TripAdvisor. Information about the origin of reviewers and gender are also collected. The paper also tries to answer the question whether the origin of guests and type of halal restaurants have an influence on their satisfaction with services in selected facilities. The results indicated the presence of significant differences in guest's satisfaction among different types of restaurants. One of the possible limitations of this research is an insufficient number of evaluating criteria for expressing a satisfaction which are available on TripAdvisor for analysis that is more precise.

show abstract

Tourist satisfaction with quality of service, food, atmosphere, and value for money in restaurants of major cities of the Western Balkans

Cited by 3 publications

References 33 publications

How service quality and perceived value affect behavioral intentions of ecolodge guests: The moderating effect of prior visit

How service quality and perceived value affect behavioral intentions of ecolodge guests: The moderating effect of prior visit

Comunicação Boca a Boca Como Instrumento De Marketing Para Micro E Pequenas Empresas

Analysing the satisfaction of halal restaurant guests through online ratings on TripAdvisor

Contact Info

Product

Resources

About