Tourists’ participation and preference-related belief in co-creating value of experience: a nature-based perspective

Su, Che-Jen; Lebrun, Anne‐Marie; Bouchet, Patrick; Wang, Jun-Ren; Lorgnier, Nicolas; Yang, Jin-Hsing

doi:10.1007/s11628-015-0292-z

Cited by 45 publications

(42 citation statements)

References 69 publications

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“…This scale was proved to be reliable and valid. Results of the present study demonstrate that the experience economy offers a conceptual framework and a practical measurement scale for the analysis of tourist experience, confirming findings of previous studies (Bujisic et al 2015, Hosany and Witham 2010, Mehmetoglu and Engen 2011, Oh et al 2007, Quadri-Felitti and Fiore 2013, Su et al 2016. Our research extends existing theory by incorporating new elements and empirically investigating them within a new context.…”

Section: Conclusion and Marketing Implicationssupporting

confidence: 88%

“…H1: The four experiential dimensions influence the wildlife experience as perceived by customers, they all have a significant effect on perceived quality and customer satisfaction, as suggested by the experiential framework and previous studies (Bujisic et al 2015, Mehmetoglu and Engen 2011, Oh et al 2007, Pine and Gilmore 1999, Su et al 2016. H2: Tourism consumption experience affects the perceived service quality and has as a result the satisfaction of customers.…”

Section: Research Framework and Hypothesesmentioning

confidence: 76%

“…The dominant role of escapist dimension and the significant influence (second in order of influence) of esthetic dimension in naturebased tourism are consistent with results of only one study (Mehmetoglu and Engen 2011) within the context of an event. In the four other studies on visitor attractions in general by Bujisic et al (2015), on cruising experience by Hosany and Witham (2010), on lodging experience by Oh et al (2007), and on wine tourism experience by QuadriFelitti and Fiori (2013) the esthetic experience was the most determining dimension in achieving customer satisfaction and the largest predictor for behavioral intentions (Su et al 2016). Thus, it could be stressed that the results of the present study support Oh et al (2007) opinion that tourist consumers seek and expect different experiential attributes in different contexts based on their motivations; an opinion shared by previous studies (Bujisic et al 2015, Quadri-Felitti andFiore 2013).…”

Section: Conclusion and Marketing Implicationsmentioning

confidence: 92%

“…The same technique has been used by previous studies investigating the same issue (see, for instance, Hosany andWitham 2010, Quadri-Felitti andFiore 2016). The four experiential dimensions were measured by modifying and adapting the scale of 16 items validated by Oh et al (2007) (Ali et al 2016, Su et al 2016). This measurement scale was adapted successfully by previous studies (Hosany and Witham 2010, Mehmetoglou and Engen 2011, QuadriFelitti and Fiore, 2013.…”

Section: Methodology and Samplementioning

confidence: 99%

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Experiential dimensions and their influence on behavioral intentions within the context of nature-based tourism

Sotiriadis

2017

Tour. hosp. manag.

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Purpose -This paper aims at investigating the customers' experience in nature-based attractions and its influence on post consumption behavior. Design -The study uses two theoretical frameworks (experience economy and behavioural intentions) to investigate the determining dimensions of the wildlife experience to customer satisfaction, and the relationships between the wildlife experience and the behavioural intentions. Approach -The research develops an explanatory framework of consumer experience that measures the four dimensions and their relative influence on satisfaction, perceived service quality and behavioral intentions. Methodology -The proposed research framework was empirically tested by implying a quantitative research and the technique of convenience sampling to customers of Game Reserves in Republic of South Africa. Findings -The results indicate that the experience framework constitutes a valid tool for the study of wildlife experiences. In the context of nature-based tourism the experiential dimensions which influence the perceived service quality and customers' satisfaction are escapism and esthetics. There is also a strong correlation between wildlife experience and post consumption behavioural intentions, especially for word-of-mouth and repurchase intention. Originality -The research extends existing theory by incorporating new elements and empirically investigating them within a new context. It is the first empirical study that investigates the experiential dimensions within the context of nature-based tourism and customers' behavioural intentions. It develops an explanatory framework of customer experience that measures the four dimensions, their relationship with experience outcomes (satisfaction and perceived service quality) and their relative influence on behavioural intentions. Keywords Customer experience, experiential dimensions, nature-based attractions, perceived service quality, behavioral intentions.

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Section: Conclusion and Marketing Implicationssupporting

confidence: 88%

Section: Research Framework and Hypothesesmentioning

confidence: 76%

Section: Conclusion and Marketing Implicationsmentioning

confidence: 92%

Section: Methodology and Samplementioning

confidence: 99%

See 2 more Smart Citations

Experiential dimensions and their influence on behavioral intentions within the context of nature-based tourism

Sotiriadis

2017

Tour. hosp. manag.

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“…Ballantyne et al (2017) have analyzed cultural tourism, emotions and lifestyle. Su et al (2016) study the participation of the consumer in the creation of the tourist experience. Mossberg (2007) makes a marketing approach on the tourist experience.…”

Section: Introductionmentioning

confidence: 99%

Urban experiential tourism marketing

Henche¹

2018

JTA

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Purpose-The theoretical framework of this study focuses on the trends towards experiential tourism and new communication channels in the tourist sector. The specific areas of action that are covered in this research work focus on: a definition of experiential tourism, an analysis of markets as a resource of experiential tourism and communication strategies and the use of social media by the markets of Madrid to interact with the new experiential consumer. Design/methodology/approach-This paper is arranged as follows: first, a review of the documents on new tourist sector trends towards the demand of experiential tourism, on marketing 2.0 and on social media has been carried out; second, communication strategies of the food markets seen as tourist resources are described herein, including results of the research in the use of social media; and finally, conclusions of the study are developed. Findings-According to the conceptual approach and after reviewing the documents cited in this paper, it is possible to conclude that food markets are tourist resources that shall be exploited as "experiential providers" for a market niche that is increasingly demanding and expects to have a "tourist experience". The present paper contributes to the literature on experiential tourism, including new communication strategies as a tool to contact experiential tourists. Accordingly, an analysis is carried out of a specific product/resource, such as the food markets of Madrid as resources or experiential leisure centers, and a study on product strategies (offer of experiences) and communication strategies on their experiential tourism offer fundamentally based on social media and websites. Research limitations/implications-Although this work represents an in-depth study of the food markets analyzed, the research could be extended to other markets or to other cities that are also working with markets as experiential tourism resources, though not in a structured design as in Madrid. Practical implications-This work is different from previous studies for several reasons. In the first place, food markets are integrated as elements for the study of experiential tourism as tourist resources, and second, commercial interaction and other types of productive activities in urban centers are considered. In particular, social relations and collaboration between small retailers in markets, their managers and the institutions responsible for tourism management in the city of Madrid are barely analyzed in the literature. This includes the collaboration between public (Madrid City Council), cultural and business institutions (Madrid Fusi on and Gastrofestival), hospitality and other businesses (established in the food markets) to promote cultural experiences and historic tourism. Social implications-The performed study has several implications for employers and policymakers. As historical, cultural and experiential tourism are growing trends throughout the world, new tourist consumer profiles must be analyzed. There are new groups of tourists looki...

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Augmented reality experience: An examination of viewer responses to sports videos

Du,

Wang,

Wang

et al. 2023

J of Consumer Behaviour

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Augmented reality (AR) offers a transforming user experience and has been increasingly integrated into entertainment and service contexts. Drawing on experience economy theory and employing a mixed‐methods approach, this research evaluates the antecedents and consequences of four realms of viewer experiences: entertainment, educational, aesthetic, and escapist experiences, in AR‐infused sports videos. A qualitative study of semi‐structured interviews highlights three critical AR features in sports videos (i.e., novelty, vividness, and informativeness) in shaping viewer experiences. Subsequently, a research model is formulated to elucidate the relationships among AR features, four realms of viewer experiences, and behavioral intentions. A quantitative analysis based on survey data reveals that AR features exert varying effects on viewers' entertainment, educational, and aesthetic experiences, yet none significantly affects escapist experience, which is relatively trivial in viewers' overall experience. Entertainment, educational, aesthetic, and escapist experiences have various influences on viewers' intentions to watch again, to recommend, and to pay, except that entertainment and educational experiences do not significantly affect intention to pay. This research stresses the importance of understanding multiple aspects of user experiences in AR research and provides useful guidelines for AR features and viewer experience design in sports videos.

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Tourists’ participation and preference-related belief in co-creating value of experience: a nature-based perspective

Cited by 45 publications

References 69 publications

Experiential dimensions and their influence on behavioral intentions within the context of nature-based tourism

Experiential dimensions and their influence on behavioral intentions within the context of nature-based tourism

Urban experiential tourism marketing

Augmented reality experience: An examination of viewer responses to sports videos

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