Toward a Culture-Analytical and Praxeological Perspective on Decision-Making

Abstract

This article outlines a culture-analytical alternative in, and to, decision science. In contrast to the predominant individualistic and mentalistic conceptions of decision making an empirical and praxeological perspective is proposed. Beginning with empirical processes and situated practices of decision-making, this perspective aims to decenter the decision-making subject. The author revisits Harold Garfinkel’s analyses of actual decision-making behavior amongst jurors in court proceedings and Ludwig Wittgenstein’s reflections on rule-following to develop this critical perspective on decision-making necessities in contemporary culture and everyday life.

Soft Power in the Concept of Transculturation: Identity and Universal Identity Legitimization and Non-Ethnocentric Image

“…In the praxeological approach, decision-making processes take place through human and non-human interactions. Publications, media and technologies influence choices in daily life, and legitimization of society through cultural processes leads to social effects (Schmidt 2022). In this context, soft power is related to the achievement of peripheral goals.…”