The Routledge Companion to Media and Tourism 2020
DOI: 10.4324/9780429430398-45
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Towards sustainable nautical tourism – exploring transmedia storytelling

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“…Through this approach, via its social media footprint on Instagram, the digital "living" culture and knowledge of UNESCO MWH are mapped, as an attempt to capture (in a database) everything about MWH and explore its "lifeworld", and its "voice" [89][90][91][92][93][94][95]. Moreover, the digital narrative footprint of heritage as content, experiences, discourse, voice, music, video, audio, and visual messages according to text interwoven on Instagram and in general in digital environments is depicted [96][97][98]. The digital narrative is a meaning vehicle articulated by media usage, motion, relationships, context, and communication [99].…”
Section: Methodology Materials and Methodsmentioning
confidence: 99%
“…Through this approach, via its social media footprint on Instagram, the digital "living" culture and knowledge of UNESCO MWH are mapped, as an attempt to capture (in a database) everything about MWH and explore its "lifeworld", and its "voice" [89][90][91][92][93][94][95]. Moreover, the digital narrative footprint of heritage as content, experiences, discourse, voice, music, video, audio, and visual messages according to text interwoven on Instagram and in general in digital environments is depicted [96][97][98]. The digital narrative is a meaning vehicle articulated by media usage, motion, relationships, context, and communication [99].…”
Section: Methodology Materials and Methodsmentioning
confidence: 99%
“…Through this approach, via its social media footprint on Instagram, the digital "living" culture and knowledge of UNESCO MWH are mapped, as an attempt to capture (in a database) everything about MWH and explore its "lifeworld", and its "voice" [89][90][91][92][93][94][95]. Moreover, the digital narrative footprint of heritage as content, experiences, discourse, voice, music, video, audio, and visual messages according to text interwoven on Instagram and in general in digital environments is depicted [96][97][98]. The digital narrative is a meaning vehicle articulated by media usage, motion, relationships, context, and communication [99].…”
Section: Methodology Materials and Methodsmentioning
confidence: 99%