Tracing the History of Grounded Theory Methodology: From Formation to Fragmentation

Kenny, Méabh; Fourie, Robert

doi:10.46743/2160-3715/2014.1416

Cited by 29 publications

(36 citation statements)

References 11 publications

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“…Further, all versions significantly vary in their respective theoretical and philosophical underpinnings. This is especially true for CGT, SGT and CoGT (M. Kenny & Fourie, 2014…”

Section: Points Of Difference Across the Gt Landscapementioning

confidence: 97%

“…The convergent elements of GT trace back to the roots of the original GT methodology, described in Discovery by Glaser and Strauss (1967) and are broadly accepted throughout all versions of today's GT landscape (Ahmed & Haag, 2016;Breckenridge et al, 2012;Charmaz, 2006Charmaz, , 2014Charmaz et al, 2018;Corbin & Strauss, 2015;Evans, 2013;Glaser, 1978Glaser, , 1998Glaser, , 2003Glaser, , 2009Glaser, , 2014aGlaser, , 2014bGlaser, , 2016Glaser & Holton, 2004;Glaser & Strauss, 1967;Holton, 2007; M. Kenny & Fourie, 2014Strauss, 1987;Strauss & Corbin, 1998;Walsh et al, 2015).…”

Section: Points Of Parity Across the Gt Landscapementioning

confidence: 99%

“…Although all three versions of GT apply in-line with original GT a coding strategy, or sometimes referred to as coding paradigm or coding procedure -used interchangeably, this is a critical part of divergence in GT (M. Kenny & Fourie, 2014Urquhart, 2013).…”

Section: Coding Paradigmsmentioning

confidence: 99%

“…(Discovery) a new methodology has been introduced to the research world, although it did probably only become more vast spread and applied two decades later (M. Kenny & Fourie, 2014). Today, Grounded Theory (GT) is a methodology, which has developed and evolved and is applied across sciences and different philosophical stances in research (Urquhart, 2013).…”

Section: Introduction To Grounded Theorymentioning

confidence: 99%

“…One should be aware of the then 'state of the art' positivistic, 'natural science influenced' way of academic research and work; this philosophical stance might have been the dominating one in the first part of the 20 th century and led to potential frustration among researchers and grew new ideas on how to challenge this by some scholars, including Glaser and Strauss in the 1960s. Rather than verifying the hypothesis, deducted from existing research, they proposed that science should be about generating new concepts and theories, grounded in data of (qualitative) research and working inductively would advance science and knowledge (Gibson & Hartman, 2014;M. Kenny & Fourie, 2014).…”

Section: Introduction To Grounded Theorymentioning

confidence: 99%

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Purpose, Strategy and Activism: An Exploratory Inquiry into the Strategic Construct of Purpose-driven Brands within For-Profit Corporations.

Brendel¹

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The concept of purpose-driven brands has drawn increasing attention in practice, and also increasingly among academia. The literature, in the substantive area of research on marketing, brand and corporate strategy acknowledges the existence and importance of a higher-order purpose for organizations. However, the body of knowledge lacks explanations and definitions concerning the construction of such higher-order purpose. Furthermore, there is ambiguity concerning the position and role of such a purpose within the overall normative, strategic framework of a firm. In addition, the managers’ motivation to apply such a strategy in practice is overall not evident. Therefore, this research aims to develop a substantive theory concerning the construct of purpose-driven brands and their role in normative strategy frameworks and to explore further the motivations behind managers’ adoption of such a strategy. The researcher adopts a critical realist’s stance and applies a classic grounded theory (CGT) methodology. As the data collection method, 42 semi-structured interviews were conducted with managers who were selected applying CGT’s theoretical sampling strategy. The participating managers work in marketing and strategic leadership positions at US and European for-profit corporations that claim to apply a purpose-driven brand strategy. The sample covers consumer goods, industrial goods and service industries. The application of CGT’s coding paradigm guides the analysis of the qualitative data and the abstraction towards the emergent grounded theory. The theory is then triangulated with practitioners’ literature from within the substantive area of research. The study’s findings provide evidence that the conceptual idea of higher-order purpose is based on the managers’ conviction that businesses, as social entities, should pro-actively contribute to society’s challenges at large through their business initiatives, beyond a financial contribution to its shareholders. The emergent CGT of the purpose-driven brand embeds the constituting tenets and elements and their interdependencies and relationships around the core category of Activism, though higher-order purpose. The findings suggest that the constitution of the purpose-driven brand is dependent on a firm’s corporate purpose and foundationally related to the guiding principles and strategies of an organization, which are codified through the implementation of a normative strategic framework. The emergent theory is embedded adjunct to brand strategy theory and discussed with reference to extant theory from within the substantive area of research. This thesis contributes a theoretical model, grounded in data, to close the gap in theory and practice regarding the construct of the purpose-driven brand and its place within the overall normative framework of a firm.

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“…Further, all versions significantly vary in their respective theoretical and philosophical underpinnings. This is especially true for CGT, SGT and CoGT (M. Kenny & Fourie, 2014…”

Section: Points Of Difference Across the Gt Landscapementioning

confidence: 97%

Section: Points Of Parity Across the Gt Landscapementioning

confidence: 99%

Section: Coding Paradigmsmentioning

confidence: 99%

Section: Introduction To Grounded Theorymentioning

confidence: 99%

Section: Introduction To Grounded Theorymentioning

confidence: 99%

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Purpose, Strategy and Activism: An Exploratory Inquiry into the Strategic Construct of Purpose-driven Brands within For-Profit Corporations.

Brendel¹

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Kathy Charmaz: Theory, Method, and Scholarly Identity

Low¹,

Hyslop-Margison²

2021

Symbolic Interaction

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Kathy Charmaz is arguably the most important member of the second generation of grounded theorists. In this paper we present our analysis of her research and published works in reference to the historical and biographic contexts that shaped them. Our analysis is framed by the sexpartite scholarly identity Charmaz developed over the course of the 55 years of her academic career, including: medical sociologist, symbolic interactionist, qualitative researcher, grounded theorist, public sociologist, and interpreter of the Chicago School Diaspora. We examine the significant theoretical, methodological, and substantive contributions she has made, such as her work on the implications of silences in qualitative interviewing, the necessity of contextualizing research, the gendered nature of living with chronic illness and disability, and most notably, the features of her own constructivist grounded theory. In doing so, we address tensions in her understanding of obdurate reality and theoretic saturation, as well as the perils of the unintended consequences of championing reflexivity. We conclude by conceptualizing how Charmaz's scholarly activities serve as a means by which Chicago School traditions are passed on to subsequent generations of symbolic interactionists and grounded theory researchers.

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Race and Interpersonal Interactions

Bell

2024

Encyclopedia of Diversity, Equity, Inclusion and Spirituality

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Tracing the History of Grounded Theory Methodology: From Formation to Fragmentation

Cited by 29 publications

References 11 publications

Purpose, Strategy and Activism: An Exploratory Inquiry into the Strategic Construct of Purpose-driven Brands within For-Profit Corporations.

Purpose, Strategy and Activism: An Exploratory Inquiry into the Strategic Construct of Purpose-driven Brands within For-Profit Corporations.

Kathy Charmaz: Theory, Method, and Scholarly Identity

Race and Interpersonal Interactions

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