2022
DOI: 10.1016/j.jclepro.2022.134320
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Trademarks and how they relate to the sustainability and economic outcomes of social startups

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Cited by 12 publications
(6 citation statements)
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“…Nations with robust NINC are notably more competitive, produce highly innovative products and services (Sukharev, 2021), and are more likely to attract foreign investments, thereby driving economic growth (Li et al, 2023). Continuing in this vein, trademarks play an essential role in developing a nation's innovational capital by offering legal protection against unauthorized use and facilitating the commercialization of innovative products, services, and ideas (Hirschmann and Block, 2022). Consequently, a higher number of trademarks registered within a country strengthens its NINC, indicating a high level of creativity and entrepreneurial activity.…”
Section: National Innovational Capital and Economic Growthmentioning
confidence: 99%
“…Nations with robust NINC are notably more competitive, produce highly innovative products and services (Sukharev, 2021), and are more likely to attract foreign investments, thereby driving economic growth (Li et al, 2023). Continuing in this vein, trademarks play an essential role in developing a nation's innovational capital by offering legal protection against unauthorized use and facilitating the commercialization of innovative products, services, and ideas (Hirschmann and Block, 2022). Consequently, a higher number of trademarks registered within a country strengthens its NINC, indicating a high level of creativity and entrepreneurial activity.…”
Section: National Innovational Capital and Economic Growthmentioning
confidence: 99%
“…Entrepreneurs of new ventures, stakeholder interaction, effects Hirschmann and Block (2022) Prior research shows that trademarks positively relate to start-ups' growth and survival. The study aims to fill a research gap by investigating how early trademarking relates to the sustainability and economic outcomes of social start-ups.…”
Section: Fischer-kreer Andmentioning
confidence: 99%
“…2 starts either with a perceived (sustainability) problem, such as climate change, or with an innovative idea about how to offer a (partial) solution to that challenge. A potential sustainability impact, i.e., a desired system-level change, begins with entrepreneurial activities, which require resources such as a founding team, funding (Bendig et al, 2022), or trademarks and intellectual property (Hirschmann and Block, 2022;Vimalnath et al, 2022). These serve as inputs for the development of innovative products or services, which can then be classified as outputs of the entrepreneurial activity.…”
Section: Resources Activities and Effects Of New Venturesmentioning
confidence: 99%
“…A robust SIA framework can provide them with a powerful marketing tool, helping to build trust and loyalty among consumers who increasingly value companies committed to 'making a difference beyond profits' . Moreover, it would also provide governments and policymakers with critical data to design and implement incentives, subsidies, and regulations to encourage socially responsible business practices (Hirschmann & Block, 2022).…”
Section: Introductionmentioning
confidence: 99%