The steady state and time-resolved photophysical behavior of a proton transfer dye 1- (1H-benzo[d]imidazol-2yl)naphthalen-2-ol (H-BINO) was investigated. The excited state intramolecular proton transfer (ESIPT) reaction in H-BINO is predominant in nonpolar solutions (toluene and DCM) with a lifetime of ∼1.0 ns. However, in polar media (DMF and MeOH), the excited state photodynamics is characterized by a complex equilibrium of emission from the locally excited state (0.1−2.3 ns), the phototautomer (0.5−1.2 ns), and the anionic emission (2.1−5.4 ns). In the solid state, emission from the various aggregated states dictates the photobehavior. Interestingly, the photodynamics in aqueous solution changes starkly as a function of pH with the anionic (2.1 ns) and phototautomeric (0.5−1.0 ns) emissions guiding the photodynamics as the pH of the medium increases. Optimized structural parameters at the proton donor and acceptor sites for the enol and keto forms and the calculated potential energy curve along the proton transfer coordinate at the density functional theory (DFT) level with the B3LYP/6-311G++(d,p) theory support a favorable and barrierless ESIPT process. The current results will surely boost the ongoing research on small molecule emissive materials.