Tristar – <i>Safety, Sustainability and Stewardship</i>

Maricar, Mohamed Ali Abdul Hameed; Kiyasudeen, Jamal Mohamed

doi:10.1108/978-1-80043-578-020211013

Cited by 1 publication

(1 citation statement)

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“…Companiesshouldaimforcontinualimprovementtosustain,tosucceed,andtogrowinthecompetitive business environment (Maricar & Kiyasudeen, 2021). Continual improvement is possible when companiesgetactivelyinvolvedininnovation.Innovationisthekeytodevelopingviablenewofferings (Vasic,Zizakov,Delic,Cuckovic,&Cosic,2022).Innovationcaninvolveanewtechnology,anew approachtobrandbuilding,anewpricingmechanism,anewwaytomanagingincentives,newchannels ofcommunication,oranoveldistributionchannel (Yuan&Song,2022).Companieswhichareableto developinnovativeofferingssucceedinthecompetition.Innovativeofferingsdisruptexistingbusiness models (Winkelhake,2022).Companieswhichareabletoadapttothechangingmarketconditions andwhichdevelopnewofferingsareabletodevisenewwaystocreatemarketvalue.…”

Section: Introductionmentioning

confidence: 99%

Management of Innovation in Organizations and the Innovation Imperative

Mandal

2022

International Journal of Innovation in the Digital Economy

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Companies require understanding the innovation imperative and the importance of managing innovation in organizations. The objective of the study is to analyze the importance of innovation and managing innovation in organizations. The methodology adopted is a conceptual analysis of the various aspects of the innovation imperative and managing innovation in organizations. The innovation imperative may focus on incremental innovation, new-to-the-world innovation, and new product launches and failures. Companies adopt approaches towards managing innovation viz. departments in charge of current offerings, new product departments, innovation centres, venture teams, communities of practice, and cross-functional teams. Innovative companies adopt initiatives for managing innovation. Academicians may suggest better and effective models for managing innovation in organizations. Practicing managers may realize the importance of innovation in company growth, evaluate the approaches and initiatives adopted by companies towards managing innovation, and suggest effective approaches and initiatives.

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Section: Introductionmentioning

confidence: 99%

Management of Innovation in Organizations and the Innovation Imperative

Mandal

2022

International Journal of Innovation in the Digital Economy

View full text Add to dashboard Cite

show abstract

Tristar – Safety, Sustainability and Stewardship

Cited by 1 publication

References 2 publications

Management of Innovation in Organizations and the Innovation Imperative

Management of Innovation in Organizations and the Innovation Imperative

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