“…There are several widely-used technologies that ultimately base their efficiency on the rates of chemical reactions or electron transfer processes that occur in excited electronic states (e.g., sunscreens, polymers, catalysis, solar cells, OLEDs). Therefore, the ability to manipulate the rates and branching ratios of these fundamental chemical processes in a reversible manner using light-matter interaction with a vacuum field, suggests a promising route for targeted control of excited state reactivity, without exposing fragile molecular species or materials to ESC Cavity-enhanced energy transfer and conductivity in organic media [30,[137][138][139] ESC/VSC Strong coupling with biological light-harvesting systems [44,[140][141][142] ESC Cavity-modified photoisomerization and intersystem crossing [28,104,[143][144][145] ESC Strong coupling with an individual molecule in a plasmonic nanocavity [95,96,98,146] ESC Polariton-enhanced organic light emitting devices [32,35,147,148] EUSC Ultrastrong light-matter interaction with molecular ensembles [29,36,92,147,[149][150][151] VSC/VUSC Vibrational polaritons in solid phase and liquid phase Fabry-Perot cavities [38-40, 45-47, 49-54, 152] VSC Manipulation of chemical reactivity in the ground electronic state [43,55,153] ESC Cavity-controlled intramolecular electron transfer in molecular ensembles. [134,[154][155]…”