“…Firstly, while a hashtag generally refers to one topic or discursive event, there can be many key themes within these discourses. For example, with the hashtag #YesAllWomen, researched via content and discourse analysis methods by Barker-Plummer and Barker-Plummer (2017), the topic of the hashtag is the act of sharing stories of misogyny and violence against women. On the other hand, key themes within the discourse include terms "that [support] the description of #YesAllWomen as a conversation about a rape culture," including "man, woman, rape, misogyny, fear, sex, violence, and feminism" (p.…”