“…Moreover, the frequency and intensity of each of these emotional experiences is affected by the magnitude of self-discrepancies (Higgins et al, 1985(Higgins et al, , 1986, such that when individuals 138 K. P. McIntyre & D. Eisenstadt perceive a discrepancy between the actual and ideal or ought selves to be relatively large, they experience more intense dejection-related or agitation-related emotions, and do so more frequently, than when the magnitude of discrepancy is relatively small. Building upon Higgins' (1987) self-discrepancy theory, several researchers have articulated the presence of a third self-guide that serves as a strictly undesired selfregulatory standard (Carver et al, 1999;Eisenstadt & Leippe, 1994;Eisenstadt, Hicks, McIntyre, Rivers, & Cahill, 2006;Ogilvie, 1987). For example, Markus and Nurius (1986), in their discussion of possible selves, described the role of the feared self, which they define as the collection of self-attributes that a person does not want, but fears attaining.…”