Despite some increased visibility in recent years, the asexual community and asexuality generally remain largely unknown. Aiming to demystify asexuality, this paper discusses the context of antiasexual animosity in which the (largely American) asexual community is situated. Specifically, the asexual community constructed itself in response to hostility, including explicit anti-asexual discrimination, homophobia against asexual people perceived to be lesbian or gay, and the negative impact of (implicit) pathologising low sexual desire. This theoretical paper outlines some of the unique challenges asexual people face negotiating identities and relationships; the collective sense-making strategies they use (generating language and discourse) to do so; and why these things are central to understanding asexual people's experiences. This is accomplished through a purposeful review of literature and a case study of the Asexual Visibility and Education Network as an asexual community space. Understanding the challenges asexual people face and the resources they invoke to overcome them helps applied psychologists develop the cultural competence they need to work effectively with the asexual people they will encounter. ).An estimated 1% of people do not experience sexual attraction (Bogaert, 2004)-people who might or might not self-identify as asexual (or even know about asexuality). Unfortunately, awareness of asexuality is still extremely limited, and asexual people have therefore relied on the internet to find and build asexual community. As I will explain, the asexual community includes members who do not self-identify as 'asexual' per se. Consequently, the term 'ace' is sometimes used to be more inclusive, yet others do not feel represented by this colloquialism. Therefore, I will refer to the diverse community of people on the asexual spectrum as the asexual/ace community. This paper is a theoretical article grounded in both published literature and a case study of asexual/ace community surrounding AVEN, which was chosen for its extreme size and notability compared with other centralised asexual/ace community spaces. I explore this asexual/ace community from a broadly ecologically informed perspective-namely accepting that people and their actions exist in a multi-dimensional context, and 'make sense' only within that context (Kelly, 1987). Significantly, the focus on AVEN situates this discussion within a largely American-informed social context. Also, this paper does not address race because AVEN's asexual/ace community adopts a race-neutral stance (i.e. race is absent from AVEN's information about asexuality, and many AVEN members explicitly endorse race-neutral and 'colour-blind' discourses, e.g. Owen, 2012). However, many asexual/ace community members do discuss race and racism as central to their asexuality-finding/creating safe(r) places to do that outside of AVEN (e.g. asexual blogs and tumblr 3 ).This paper outlines some of the unique challenges asexual/ace people face negotiating identities and relationship...