“…Academic research related to SNS focuses on many different facets, including (but not limited to) user behavior (e.g., Bolar, 2009;Ellison, Steinfield, & Lampe, 2007), privacy and trust (e.g., Acquisti & Gross, 2006;Dwyer, Hiltz, & Widmeyer, 2008) and the unique properties of social networks (e.g., Boyd & Ellison, 2008;Richter & Koch, 2008). Recently, studies that are devoted to modeling the textual content generated by SNS users have emerged.…”