2014
DOI: 10.1177/0276146714528954
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Understanding Different Types of Subsistence Economies

Abstract: The Batwa of Buhoma, Uganda, a remote hunter-gatherer community were evicted from their forest in 1992 in order to provide a sanctuary for the mountain gorillas. Based on individual and group interviews, this commentary provides a case study that describes how the Batwa now address their basic needs, and how they participate in the formation of subsistence markets and microenterprises. In positioning this study, four types of subsistence economies are identified: nature-based, nonprofit-based, market-based, an… Show more

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Cited by 9 publications
(13 citation statements)
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“…Besides the business opportunities in these new markets, there is the question of how marketing to these new demographics plays a role in poverty alleviation (Kotler et al 2006). Therefore marketing literature on the BoP can be divided into two streams: case studies on specific markets (Alur and Schoormans 2013; Banbury, Herkenhoff, and Subrahmanyan 2015; Chikweche and Fletcher 2011a; Davies and Torrents 2017; Jagadale, Kadirov, and Chakraborty 2018; Viswanathan et al 2014; Viswanathan and Rosa 2010), and how marketing strategies and consumer behavior more generally might differ in these markets (Agnihotri 2012; Bonsu and Polsa 2011; Kotler et al 2006; Piacentini and Hamilton 2013; Sheth 2011; Subrahmanyan and Tomas Gomez-Arias 2008; Yurdakul, Atik, and Dholakia 2017).…”
Section: Literature Reviewmentioning
confidence: 99%
“…Besides the business opportunities in these new markets, there is the question of how marketing to these new demographics plays a role in poverty alleviation (Kotler et al 2006). Therefore marketing literature on the BoP can be divided into two streams: case studies on specific markets (Alur and Schoormans 2013; Banbury, Herkenhoff, and Subrahmanyan 2015; Chikweche and Fletcher 2011a; Davies and Torrents 2017; Jagadale, Kadirov, and Chakraborty 2018; Viswanathan et al 2014; Viswanathan and Rosa 2010), and how marketing strategies and consumer behavior more generally might differ in these markets (Agnihotri 2012; Bonsu and Polsa 2011; Kotler et al 2006; Piacentini and Hamilton 2013; Sheth 2011; Subrahmanyan and Tomas Gomez-Arias 2008; Yurdakul, Atik, and Dholakia 2017).…”
Section: Literature Reviewmentioning
confidence: 99%
“…However, there is still local concern regarding the distribution of the benefits to the community. The economic activities in the area centre on subsistence farming (agriculture, cattle, goats, pigs, and chicken [24,62]) and local living conditions are often inadequate (see S1 Fig and S2 Fig). The Bakiga—the predominant ethnic group living adjacent to Bwindi Impenetrable BINP forests in Buhoma sector [63]—are notably farmers, and traditionally the Batwa people lived in the interior of Bwindi Impenetrable forest as hunter-gatherers.…”
Section: Methodsmentioning
confidence: 99%
“…Communities around BINP have had to deal with civil unrest, including after the displacement of human populations by the creation of the park [24]. Precarious livelihoods are common around the park.…”
Section: Introductionmentioning
confidence: 99%
“…These 11 sectors are: food/beverages, water, housing, clothing and footwear, energy, transportation, education, health, information and communication technology, personal care, and financial services. Similar templates have been used to study everyday consumption in subsistence marketplaces (Viswanathan, 2007;Subrahmanyan and Gomez-Arias, 2008;Banbury et al, 2014). Given that these are basic needs across nations, we found it useful and appropriate to use them for our study.…”
Section: Gathering and Documenting Datamentioning
confidence: 99%