Abstract:With this study we provide evidence that the cognitive processes involved in addition/subtraction, mapped along the mental number line, seem to mediate our understanding of trading verbs.When left-to-right culture participants read "loss" verbs, cognitive activation moves "leftward" as in arithmetical subtraction, while reading "gain" verbs activates a mental rightward space as in addition.We test this hypothesis by asking to a group of participants to use their left and right hand in judging (as correct of no… Show more
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